Emre Gurcay & Thomas Andersen Mobile Movie Theatre Entrepreneurial Finance EPFL, MTE - Spring 2006 Project Team: Emre Gurcay & Thomas Andersen
Theatre On the Move - EPFL Spring 2006 Agenda Our Team Introduction Product Partners Financing 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Our Team Theatre On the Move CEO: Emre Gurcay, emre.gurcay@epfl.ch Director of Sales & Chairman Thomas Andersen, thomas.andersen@epfl.ch 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Introduction Movies are popular!! They have historically been a source of: Inspiration Fascination Entertaining Education 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Why Movies? Unfortunately, many people in developing countries has not yet seen a movie. However… Since 1996 mobile communications have been widely spread in developing countries bringing jobs and economic growth. The spread of movie theatres could have a good effect! 28/11/2018 Theatre On the Move - EPFL Spring 2006
What can be accomplished Mobile Movie Theatres in developing countries could: Spread information on: HIV/AIDS, Tuberculosis, Malaria, Child brides, Infant mortality Bring new hope to challenged people by breaking their daily routines Create relations between villages and people Access to culture Make Money in a legitimate way 28/11/2018 Theatre On the Move - EPFL Spring 2006
How to give them the ”cinema”? Mobile Theatres can be introduced at remote places with the use of new technologies: Digital Projection Video Output from Computers DVD and Harddisk Storage of Movies 28/11/2018 Theatre On the Move - EPFL Spring 2006
Beeing a Social Entrepreneur We do not want to make just profit, We want to make a difference 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Product The Mobile Movie Theatre consists of the following elements: Video Projector and Screen Sound System DVD player Medias Power Generator Truck 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Target Countries Possible Target Countries for Pilot Projects: 28/11/2018 Theatre On the Move - EPFL Spring 2006
Niger: Why this country? Ranked 3rd in infant mortality Every year 24000 children become orphan because of AIDS Only 5% of women have a comprehensive image of HIV Only 30% of women knows that the usage of condom can prevent HIV 48 % of children under-5s are receiving anti-malarial drugs 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Partners We will have four kind of partners Financial partners Technical partners Content partners Local partners 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Partners Financial Partners and Customers Philanthropist! 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Value Chain TOM Distributors Customer Suppliers Suppliers : Technical & Content Partners TOM: Theatre On the Move Distributors : CNA & Theatre on The Move in the future Customer : social customers & paying customers (NGOs, corporates, event organizers) 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 About CNA Non Profit Organization Based in France Mobile Movie Theatre started in 2001 Today 2 in Benin, 2 in Niger and 2 in Mali More than 2 million people reached in 2005 Collaborating with authorities, funds, NGO and private organizations 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Partnership with CNA What they bring to us? Network Experience Support What we offer to them? Technical partnership High quality equipment Training 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Technical Partners Outdoor Movies All equipment needed for the projection of a movie Experience in Open air projection High-quality material 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Technical Partners International Truck and Engine Corporation High standard products Specialized in heavy duty & utility trucks 28/11/2018 Theatre On the Move - EPFL Spring 2006
Social Content Partners African Partners: Pan African Filmmakers Organization Organization devoted to development in Africa FESPACO Festival Panafricain du Cinéma et de la Télévision de Ouagadougou Biggest African cinematography festival 28/11/2018 Theatre On the Move - EPFL Spring 2006
Social Content Partners Global content partners TV5 Already working on similar projects Experience Centre National de Cinématographie (France) Also working on similar projects UNICEF Informational Movies 28/11/2018 Theatre On the Move - EPFL Spring 2006
Business Content Partners Disney Sony Lucasfilm Dreamworks 28/11/2018 Theatre On the Move - EPFL Spring 2006
Project Financing: Costs Materials Projector, screen and sound Staff, partly on voluntary basis Local and trained animators Security, insurance, copyrights Overhead 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Financing Steps First Step Three pilot Mobile Movie Theatres on field Time frame: One year Second Step Increase the number of MMTs in Niger to 10 In collaboration with CNA go to Benin and Mali 28/11/2018 Theatre On the Move - EPFL Spring 2006
Capital Source and Revenue Stream Capital Sources Funding Donations National Support Programs Revenue Stream Advertising Sub letting, corporate, events, festivals Tickets Services to NGOs 28/11/2018 Theatre On the Move - EPFL Spring 2006
Split of Capital Sources Business model depends heavily on donations at the beginning 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Materials Outdoor projection system (Outdoor Movies) 4,8mx2,7m (16:9) system costs $9’000 Complete System including Screen and Sound A big bright high quality image Easy setup and use Wind resistance - our screens are tested and rated for winds up to 24 miles per hour. Brand name components. Up to 250 spectators 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Materials Truck International® 4400 4x2 Mid Cab Tractor $ 70’000 Long durability Strong mechanics Easy maintenance 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Other Materials Power Generator Medias (DVDs) including copyrights Office Material Personal Computers Mobile Phones Others… 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Initial Investments Investments needed to Launch Phase 1 Materials: 3 x projector, Screen, Sound, Medias, Power Generator, Truck $ 330.000 US Staff: 9 people: Shelter, food and training $ 50.000 US Ongoing costs: Administration, Reparations, Gas, Insurance, Security $ 110.000 US Total Investment: $ 490.000 US 28/11/2018 Theatre On the Move - EPFL Spring 2006
Finances and Projections over 5 years 2006 2007 2008 2009 2010 CAGR Theatres 3 10 20 50 100 Expenses 160 530 1’060 3’180 6’360 Revenues - 245 995 3’460 8’100 140% Profit -160 -285 -65 280 1’740 (In 1000 $) 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Offering Seeking first round investment Amount $ 600’000 US Offering 15% of the company 28/11/2018 Theatre On the Move - EPFL Spring 2006
Theatre On the Move - EPFL Spring 2006 Would you like to make a difference? To give new hope and opportunities to less fortunate people? Save lives... And make a legitimate profit? … then let’s go to Africa! 28/11/2018 Theatre On the Move - EPFL Spring 2006
Thank you for your attention Questions? 28/11/2018 Theatre On the Move - EPFL Spring 2006