Capture the smb desktop opportunity Bringing customers up to date on windows 7 and office 2010 SESSION:AP079 Clayton Moulynox sophie corker PARTNER TERRITORY MANAGER PRODUCT MARKETING MANAGER

ARE YOU STILL USING THESE?

LIVING IN THE PAST. 70% OF CUSTOMERS ARE LIVING IN 2001

SMB in Australia: 3,000,000 PCs THE OPPORTUNITY NSW 90,297 VIC 82,013 Approximation based on PCs having either/both Win XP, Office 2003 or older versions. Includes VL, FPP & OEM. Geographical distribution of Volume Licensing seats on Office 2003 or older in SMB NSW 90,297 VIC 82,013 WA 67,019 QLD 45,873 SA 17,471 TAS 3,823

The tool is important because it will help… CUSTOMER INSIGHT TOOL I predict these customers are likely to upgrade… Customer Targeting Tool Predictive model based on MS Sales Data VARs Your Customers Address pain points Uncover latent pain Optimize IT Investments The tool is important because it will help… Boost revenue Provide direction and focus Uncover opportunities Strengthen customer relationships

FLEXIBLE WORKSTYLE CAMPAIGN Upcoming promotion - 50% off 1st Year New OVS Agreements (Office / Windows) Resources available Planning resources Campaign overview Demand Gen Graphic assets Copy blocks Email signature Template library Photography Sales Customer presentation deck Datasheet customer leave-behind 1 x Whitepaper Campaign materials on Partner Marketing Centre UPCOMING promotions from 1 Oct 2011 to 31 Dec 2011

SHOW OFF THE TECHNOLOGY Abracadabra! Demo Showcase Suite Software Internal Use Rights Office 365 Leverage your Trusted Advisor status Customers don’t know what they don’t know! Sell them the dream

OFFER VALUE Microsoft Assessment & Planning Toolkit

BREAK THROUGH BLOCKERS Upfront cost Too much of a hit on cash flow Complex to implement/manage/support Ongoing maintenance/management costs Increase risk of downtime Open Value Subscription Office 365 Intune Open Value Subscription/Intune/Office365 OVS Promo Oct? PROMOS IN MARKET 1-Oct to 31-Dec 50% off the first year of OVS Office Professional Plus 2010 50% off the first year of OVS Windows 7 Enterprise (for n-2 customers only)

YOUR PLAN OF ATTACK Identify prospects: Customer Insight Tool Generate Demand: Flexible Workstyle Campaign Show off the technology: Demo Showcase / IUR / Office 365 Offer value: Assessment & Planning Toolkit Break through blockers: OVS + Q2 Promo / Office 365 / Intune

http://bit.ly/smbdesktop RESOURCES PLACE IMAGE/GRAPH HERE