Storm Clouds: Best Practices So No One Rains on Your Parade Jonathan Zuck President Association for Competitive Technology jzuck@ACTonline.org

Promise of the Cloud Faster time to market International Reach Lower Cost of Entry Lower Cost of Maintenance Experimentation/Pay As You Go

Cloudy with a Chance of Meatballs

Privacy Google Streetview

Privacy

Privacy

Privacy Need We Say More?

Policy Changes

Security

Security

Security

International

Don’t be a Meatball! Lawsuits Criminal Charges Reputational Damage Venture Risk Assessment Customer Departure

Don’t be Cloudy Know your Business Model Set Customer Expectations Design Up Front for: Monetization Storage and Service Flexibility End-user Control Offline Access Privacy Security

Head out of the Clouds Track Privacy and Security Regulation Oppose Cloud Preferences Get Involved

11/29/2018 6:17 PM © 2009 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Association for Competitive Technology Thanks for listening! Jonathan Zuck President Association for Competitive Technology www.ACTonline.org