various print ads trends DETAILS ethics/ perspective BIG IDEAS *How was this ad shaped by time, place, culture and/or events? *How do you know? *What elements are repeated in these ads? *What has changed? Why? DETAILS *What tools and techniques does the advertiser use? {setting, colors, details, connotation, allusion, characters} *What differs between ads? various print ads ethics/ perspective *Identify any misconceptions, stereotypes, and/or bias. *How might an audience dissimilar to the intended audience view this ad? Why? *What controversies or conflicts might arise from this ad? BIG IDEAS *Who is the intended audience? How do you know? *What is the intended effect (purpose) of the ad? How do you know?

Print Ad Example trends DETAILS ethics/ perspective BIG IDEAS *How was this ad shaped by time, place, culture and/or events? *How do you know? *What elements are repeated in these ads? *What has changed? Why? DETAILS *What tools and techniques does the advertiser use? {setting, colors, details, connotation, allusion, characters} *What differs between ads? Print Ad Example ethics/ perspective *Identify any misconceptions, stereotypes, and/or bias. *How might an audience dissimilar to the intended audience view this ad? Why? *What controversies or conflicts might arise from this ad? BIG IDEAS *Who is the intended audience? How do you know? *What is the intended effect (purpose) of the ad? How do you know?

various commercials parallel contribution paradox Patterns *What is similar between the ads? contribution *How did societal values shape this ad? *How did culture shape this ad? various commercials paradox *What are the opposing ideas (conflicting information)? *What are the inconsistencies? *What are the conflicting views? (Perspective) *What controversies or conflicts might arise from this ad? Patterns *What elements/ideas are repeated in these ads? *What has changed over time? Why? *What has not changed? Why? origin/ convergence *For what reason was this ad created? *What factors led to the creation of this ad?

example 1 and 2 commercial parallel *What is similar between the ads? contribution *How did societal values shape this ad? *How did culture shape this ad? example 1 and 2 commercial paradox *What are the opposing ideas (conflicting information)? *What are the inconsistencies? *What are the conflicting views? (Perspective) *What controversies or conflicts might arise from this ad? Patterns *What elements/ideas are repeated in these ads? *What has changed over time? Why? *What has not changed? Why? origin/ convergence *For what reason was this ad created? *What factors led to the creation of this ad? Example 1 is Doritos and example 2 is Graham crackers Origin/Convergence: What factors led to the creation of this ad? - Think of how far we have come to wear the father role of playing dress up with his daughter is accepted and common; dressing up is funny, not ridiculed- or maybe it is… and that might contribute to the humor.