Novo-Play: Company profile /6/2012

Novo-Play Novo Play is publishing company and the operator of online games. It was founded in April We unite, coordinate and market all the facilities and creative potential of the HBM Game Development Group. General profile: Games and serious games programming MMO RPGs MMO action shooters Social network games Hidden object shareware games Simulation 3D, 2D-design and game design Online games operation: hosting, marketing, promotion, payment processing, community management and support Localization Producing b2b marketing and sales

Novo-Play Development team 4 Producers 7 PMs 12 game designers 20 programmers (Flash, PHP, Ruby, C++, C#, Java, Objective-C etc.) 24 2D artists 23 3D artists 12 QAs

Novo-Play WE MARKET: PRODUCTS MMO RPG titles Light And Darkness Long Saga Land of Discord MMO RPG Shooter Warkeepers Shareware games/HOGs Mystical Island The Chronicles of Vide Serious games/Entertainment s4pro 3D Virtual Mall E-Magazine Dev PROJECTS MMO Action ActionForce ARMY Social Games Oasis Serious games Shooting Range Simulator Real Estate Salesman BUSINESS DEVELOPMENT OPPORTUNITIES

Novo-Play WE MARKET: SERVICES Development Adapting our existing products to local markets Game development based on prototypes and inhouse projects Development based on own technolgies and engines Outsourcing development from scratch Graphics outsourcing AAA-quality 3D and 2D art outsourcing Localization English, German, Arabic Publishing/online games operation

Light And Darkness Free-to-play massive multiplayer online RPG game in fantasy style launched in all most popular social networks in Russia and as standalone browser- based application in Internet – all in a single gameworld. Aimed at hardcore gamers and adapted for casual ones, Light and Darkness gained popularity, enormous for the genre in social networks. Platforms: Vkontakte.ru Odnoklassniki.ru MAIL.RU Web Client (lnd.novo-play.ru) Unity 3D client iOS phones and iPad Android phones and tablets PC and Mac

Light And Darkness KPIs: Launched in social networks first in April-August ,7 mln. installations by June 2012 CCU max. at one instance DAU 60-80k, 100k in peaks ARPPU $25-35 typical for Russian market Demographics: Men/women 55%/45% Age: 35% below 18 31% % % above 30

Multiplayer, browser based MMORPG with a unique heroes of detailed history, combines the best of classic and new ideas in the development of the genre. The game launched in May Platforms: Downloadable client for Windows, Mac OS Web version Social networks Land of Discord

Innovative Browser based MMORPG with Free-PvP model and flexible combat system classless character development, unlimited opportunities to improve things. Closed beta testing project launched in April Platforms: Downloadable client for Windows, Mac OS Web version Social networks Long Saga

Warkeepers Free-to-play MMO TPS (third person shooter) set in science fiction world of battle between Allies and Axis. The game features intense and varied action gameplay with RPG genre elements. Closed beta-testing was launched by Novo-Play in Q with open-beta launched in Q2. Platforms: PC (Windows) Mac Standalone client: Russian Web Portal: wk.novo-play.ru English evaluation Beta: Demographics: Men/women 78%/22% Age: 23% below 18,13% 18-21, 14% 21-24, 16% 24-27, 19% 27-30, 15% above 30

The Chronicles of Vide Casual-game in the genre of hidden object adventure, focused on the many millions of American housewives. The game features high-quality, artistic graphics and addictive gameplay. The game will be published in cooperation with the player number 1 on the casual market - BigFish Games. Platforms: PC (Win, Linux) Mac Demographics: Men/women 15%/85% Age: 6% below 18, 5% , 8% 21-24, 14% 24-27, 29% 27-30, 38% above 30

Game in the genre of Casual / Hidden objects American publisher: BigFish Games Platforms: Downloadable application for Windows, Mac OS Mystical Island

Magic Fair Social game of the mixed genre focused on children's and women's social networking audience. The game features exciting gameplay and high- quality graphics. Magic Fair launched by Social Quantum publishing company - number one player in the Russian market of social applications. Launched in three social networks in June, 2012 Up to date: 2+ mln. installations, DAU 220 k, top10- top20 social game

Contacts: Novo-Play +7_911_219_85_59