ITU-T – CLOUD COMPUTING EVENT Ericsson Group Presentation Presentation of Ericsson MS PowerPoint Templates and Tools ITU-T - Tunis event Cloud Computing 2014-04-28 2011-05-05 March 2009 12/1/20182011-11-17 12/1/20182011-10-19 12/1/20182011-10-19 ITU-T – CLOUD COMPUTING EVENT TUNIS, APRIL 28TH, 2014 Abdallah ajlani : ericsson principal consultant - 12882-LXA119463 Uen, Rev F LME-11:001143 Uen, Rev B 1 1 1 1 1

ITU-T - Tunis event Cloud Computing 2014-04-28 AGENDA Cloud Computing – Driver Cloud Service NFV : NW Functions Virtualisation Cloud Service Example – Ericsson M2M Enabler - SaaS

Infrastructure: Digital and Convergence ITU-T - Tunis event Cloud Computing 2014-04-28 Infrastructure: Digital and Convergence . Run applications and keep data well.

ITU-T - Tunis event Cloud Computing 2014-04-28 The Economic Drivers There are serious economic implications IT cost saving New business actors , new business models, complexity of ecosystem and value Chaine The models: Centralized to Decentralized to Distributed Shared memory to Shared Disc to Shared Nothing

ITU-T - Tunis event Cloud Computing 2014-04-28 AGENDA Cloud Service

ITU-T - Tunis event Cloud Computing 2014-04-28 Components Hardware Components are commodities, systems are not. Operating System Network, Storage and Compute Hypervisor Runtime Must allow for traceability and true postmortem debugging Middleware Endpoints, Workflow, Flow control with visibility and observability into their progress Durability and Resiliency as a Service Data stores (all multi-datacenter) Message Queues (messaging is the core), RDS, KV, Directory and Object

To Build a Cloud is to Build Storage ITU-T - Tunis event Cloud Computing 2014-04-28 To Build a Cloud is to Build Storage A unified storage model An efficient open source.

ITU-T - Tunis event Cloud Computing 2014-04-28 Networking DataCenter Service features: L2 as a Service L3 as a Service VPN as a Service Cloud Edge as a Service Inter-POD connectivity stitching Characteristics Pre developed automated application deployment and extension Application isolation for security and SLA guarantee

ITU-T - Tunis event Cloud Computing 2014-04-28 AGENDA NFV : NW Functions Virtualisation

ITU-T - Tunis event Cloud Computing 2014-04-28

ITU-T - Tunis event Cloud Computing 2014-04-28

ITU-T - Tunis event Cloud Computing 2014-04-28

ITU-T - Tunis event Cloud Computing 2014-04-28 AGENDA Cloud Service Example – Ericsson M2M Enabler - SaaS

M2m Saas enabler platform ITU-T - Tunis event Cloud Computing 2014-04-28 M2m Saas enabler platform Enablement for applications, facilitating re-use, shorter time-to-market & growth of eco-system. Industry Specific VAS & Enablement Simplicity for applications Service Enablement Commercial flexibility, and maximizing addressed market by meeting different needs. Enterprise Self-Service Customer tailored connectivity offerings M2M Connectivity Key messages: The Ericsson Device Connection Platform is a platform offered to operators for B2B wholesale business development of M2M. It is a horizontal layered approach for M2M optimized for operational efficiency and commercial flexibility and providing simplicity for applications! ************************************************ Slide owner: Ulf Svensson, Ericsson Device Connection Platform Product Management & BMUM portfolio mgmt Latest update: February 2011 Best before: December 2011 The Ericsson Device Connection Platform is a platform offered to operators in order to support them in developing their M2M business. It is a platform for operators B2B wholesale business development addressing M2M. It is a horizontal layered approach for M2M optimized for operational efficiency commercial flexibility It addresses the connectivity and service enablement layers in the M2M architecture picture. There are three corner stones in the value argumentation: Lower cost to enable high profit margin also from extremely low average revenues per device segments. Operation efficiency and low the cost structure is achieved from automated business processes, enterprise self-service portal, etc. In order to gain economies of scale and eliminate CAPEX it is provided SaaS. Flexibility in commercial offerings to enable operators meet different needs with different attractive offerings (and still with good profit and without eroding price levels). Simplify for applications in order to stimulate adoption of M2M connectivity in different industries, to build & nurture the eco-system and to facilitate re-use and shorter time-to-market. The strategy for service/application enablement includes: Expand beyond connectivity & simplify the eco-system Enable re-use, interoperability, lower deployment cost, and shorter time-to-market Facilitate growth through simplicity & openness Leverage web industry technologies The Ericsson Device Connection Platform is offered in a Software-as-a-Service model, in order to facilitate: economies of scale & lower cost structure efficiency agility & innovation fast market launch In addition Ericsson offers: Integration services to integrate the platform into the operators existing environment, including integration points towards billing, CRM/Customer Administration System and core network. Network & M2M service optimization Expand beyond connectivity, with enablement for applications, facilitating re-use, shorter time-to-market & growth of eco-system Commercial flexibility, and maximizing addressed market by meeting different needs. Operational efficiency & low cost structure for profitability from extremely low revenue connections. Ericsson Device Connection Platform Operational efficiency & low cost structure for profitability from extremely low revenue connections. Minimized operational cost Mobile Networks

DCP DEPLOYMENT MODEL LOGICAL ARCHITECTURE ITU-T - Tunis event Cloud Computing 2014-04-28 DCP DEPLOYMENT MODEL LOGICAL ARCHITECTURE Industry Specific VAS & Enablement Enterprise Customer Enterprises ERICSSON Tailored connectivity Key messages:! ************************************************ Slide owner: Latest update: Aug 2011 Best before: Portal customer benefits/key values: Overview and control of your engagement with the operator Instant control of operational status Streamlined process of SIM-management (activate, deactivate and terminate) Early detection of malfunctioning or improperly used devices (through trigger alarms) A way to analyze how to improve device/traffic behavior for cost-efficiency Possibility to integrate functionality and import data to internal IT-systems via API Early detection of malfunctioning or improperly used devices through trigger alarms on traffic and events can be a substantial cost saver Real-time trace in all networks is a powerful tool for diagnostics and fault analysis can reduce time to market and improve reliability/customer service An effective tool to analyze how to improve device/traffic behavior for cost-efficiency access to very detailed usage data and reports Possibility to integrate functionality and import data to internal IT-systems via API for maximum operational efficiency SaaS MNO Devices

DEVICE CONNECTION PLATFORM FUNCTIONAL OVERVIEW ITU-T - Tunis event Cloud Computing 2014-04-28 DEVICE CONNECTION PLATFORM FUNCTIONAL OVERVIEW Enterprises Application Administration Ericsson Device Connection Platform Operators APIs, SCE & Execution Environment Exposure Portals & APIs Enterprise self-service Operator product & customer admin service CAS Common functions Device Access Enablement Provisioning & Order Management Device Management & Diagnostics Billing Rating & Policy Control SMS-C Subscription Management IP Control & Policy Enforcement Connectivity monitoring Mobile Networks

ITU-T - Tunis event Cloud Computing 2014-04-28