PM BEST PRACTICES May 2012 Durell G James

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Presentation transcript:

PM BEST PRACTICES May 2012 Durell G James MOET HENNESSY USA PM BEST PRACTICES May 2012 Durell G James

Illinois –Hennessy/Belvedere Special event Zhou B Art Center Dangerous Curves Ahead Fashion Show & Women’s Expo May 19, 2012: Hennessy VS and Belvedere Lemon Tea hosted the VIP cocktail reception Over 300 cocktails were consumed during the cocktail reception by majority female patrons 21 to 35 years of age Cocktails featured were Hennessy Berry Belvedere Lemon Tea Lemonade Belvedere Lemon Tea Ice Tea Over 400 fashion minded patrons enjoyed shopping, fashion and music with 40 + exhibitors showcasing their wares This event offered great exposure for our brands. Best of all, total cost for Moet Hennessy was ZERO PM Durell G. James

Dangerous Curves Ahead Event Additional Photos PM Durell G. James