We Live In A “Brand You” World Tom Peters/

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Presentation transcript:

We Live In A “Brand You” World Tom Peters/12.26.2004

“There is no job that is America’s God-given right anymore “There is no job that is America’s God-given right anymore.” —Carly Fiorina/ HP/ 01.08.2004

“If there is nothing very special about your work, no matter how hard you apply yourself you won’t get noticed, and that increasingly means you won’t get paid much either.” —Michael Goldhaber, Wired

“We live in a ‘Brand You’ world.” —Tom Peters

be exceptional.” —Mark Sanborn, “Nobody can prevent you from choosing to be exceptional.” —Mark Sanborn, The Fred Factor “To live is the rarest thing in the world. Most people exist, that is all.” —Oscar Wilde

“Make your life itself a creative art.” —Mike Ray, The Highest Goal

“This is the true joy of Life, the being used for a purpose recognized by yourself as a mighty one … the being a force of Nature instead of a feverish, selfish little clod of ailments and grievances complaining that the world will not devote itself to making you happy.” —GB Shaw/ Man and Superman (from Mike Ray, The Highest Goal)

Joe J. Jones 1942 – 2003 HE WOULDA DONE SOME REALLY COOL STUFF BUT … HIS BOSS WOULDN’T LET HIM!

T. J. Peters 1942 – 2--- HE WAS A PLAYER!