Principles of business 1.03 B Select and utilize appropriate formats for professional writing

Formatting Format - refers to how written information is presented on the printed page or screen. Another term for format is layout. Using the correct format in business communications convey: Professionalism Communication Knowledge Showcases Content

Importance of using appropriate formatting Know the purpose: Know the purpose for which you are writing and what you want your document to accomplish. As you write, keep your primary objective in mind. Identify your audience: Knowing to whom you are writing will help you determine the tone and content of your document. Understand the Needs of Your Reader: try to anticipate the information that your reader will want or need, and identify and include that information in your document as you write

Purposes of different forms of professional writing Business Letters - Letters are messages printed on stationery and should conform to workplace standards. A more formal way of communication. (Target audience: fellow businessmen, employees, and clients) Memorandums - commonly called memos, are hardcopies used for intra-office communication. Memos are similar to e-mails in purpose and design, but are more effective when the writer wants a printed communication or assumes the reader will want a hardcopy for his or her records. (used primarily as a formal, physical means of efficient communication from a department or to staff members -- it is almost always for internal communication and only rarely sent to clients or the public) E-mail - which is short for electronic mail, is a major vehicle for business communication. E-mail is a message that is created, sent, and received digitally (used as a formal or informal communication that needs to be communicated faster.)