Global Trends Survey September 15, 2016
Project background on-line survey 4 500 respondents 18 countries
Segmentation of opinion leaders Australia Volun- teers 26% Denmark China France Indonesia USA Super active 27% Germany Bloggers 46% Greece India Bloggers: all over 46%. Germany – 61%, Poland – 60%, Russia – 70% Poland Sweden Italy Russia Mexico Spain UK Brazil Turkey
Countries’ economical and political image evaluation Economy will be stronger 0,08 0,06 0,04 0,02 -0,02 -0,04 -0,06 -0,08 China Sweden Russia Spain Italy Japan Stable political environment and economy UK Economy will be weaker Australia Germany Brazil Greece Denmark Mexico France Turkey -0,5 -0,4 -0,3 -0,2 -0,1 0 0,1 0,2 0,3 0,4 0,5 Unpredictable