TELEPRESENCES, MEMORY, AND SOCIAL JUDGEMENT TELEPRESENCES, MEMORY, AND SOCIAL JUDGEMENT BY Nailah Faraji and Josh LaMarra the sensation of being elsewhere created by the use of virtual reality technology
PRESENCE Presence as Presence as Transportation Perceptual Realism The Avengers Social Realism The Wire Presence as Transportation IMAX v. black and white TV Gender differences in transportation https://youtu.be/tBz3PqA2Fmc https://youtu.be/Th-s3dbboJQ
We use two types of processing on a Daily basis
The Cultivation Effect The Cultivation Effect takes place when we answer questions or recall events using our television memory If someone asked you about 9/11, having not actively been on the premises…you would answer using accounts from the news or newspaper *you believe the social reality portrayed on television
https://www.youtube.com/watch?v=4eHMgXlugIU
Availability Heuristic “People use the most available or accessible rather than the most appropriate information in memory. This leads people to estimate the frequency of occurrence of an event based on the ease of retrieval rather than making use of other information such as that pertaining to the probability and plausibility of the event” (Tversky & Kahneman, cited in Ditton p. 13). *In other words we’re lazy. We rather recall what comes quickest as opposed to what is accurate. https://www.youtube.com/watch?v=DxPMq331xH8