Commercialisation and media

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Presentation transcript:

Commercialisation and media Mr Wills 02/12/2018

What do you notice in these videos ? Similarities Differences https://www.youtube.com/watch?v=zhykeM1XorA https://www.youtube.com/watch?v=zXzpjbyFIgw

Why has commercialisation happened? Factors leading to the commercialisation of contemporary physical activity and sport Why has commercialisation happened? Growing public interest and spectatorship More media interest Professionalism Advertising Sponsorship

What are the impacts of commercialisation of physical activity and sport on…. Society Individual spots Performers Spectators

Task/Homework How has the coverage of sport changed since 1980? Due 16th January 2017 

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