Satellite Broadband Services for Aeronautical and Maritime Sectors

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Presentation transcript:

Satellite Broadband Services for Aeronautical and Maritime Sectors Dr. Mohamed El Amin Director, International Regulatory Affairs Connexion by Boeing

We Support The “Always On” Lifestyle The advent of the Internet, mobile telephony and mobile computing has made it easier to access information anywhere in the world These services are an integral part of everyday life People are adopting an “always on” attitude expecting to be in contact with family, friends, and work all the time Loss of productivity and falling behind in office work are among the top complaints of business travelers [1] Until June 2004, this access was everywhere… but on an aircraft Source: 1. American Express International Business Traveler Survey, October 2002

Markets Served Connexion by Boeing Network Commercial Aviation Maritime Business & Executive Jets

Satellites Used by CBB Maritime Connexion by Boeing uses standard FSS satellites Uplink: 14.0 – 14.5 GHz Downlinks in accordance with the regional allocation: 10.7 – 12.75 GHz Satellites used include: Estrela do Sol, AMC, Intelsat SESAT, AsiaSat, Yamal, Superbird Uses the same FSS satellite transponders for both CBB’s aeronautical & maritime services Uses at least 2 transponders One forward link (to the MES) One return link (from the MES) Additional transponders can be added to increase capacity

Worldwide CBB Satellite Coverage

Transponders added as fleet grows Forward Link Many Aircraft ~5 Mbps each Transponder #1 Transponder #2 Transponder #3 Transponder #N Transponders added as fleet grows Multiple Ku-Band Transponders Boeing Proprietary Ships One forward link signal per transponder A transponder will carry data for multiple aircraft/vessels Mobile platform receive the transponder signal and accept data addressed to it Multiple transponders may be used in a region Each platform may receive from multiple transponders

Transponders added as fleet grows Return Link Each platform is assigned to one transponder Multiple platforms may share one transponder using multiple access codes NOC manages aggregate EIRP for FSS protection Multiple transponders may be used for return links in a coverage region Multiple Ku-Band Transponders Transponder #1 Transponder #N Code #1 Code #2 Code #3 ... 16 kbps to 1024 kbps per platform Transponders added as fleet grows Boeing Proprietary

The Market For In-flight Connectivity Passengers want the choice to: Work, surf or be entertained with the same speed, pricing and support they experience on the ground Airline operators seek: Simpler cabin design and dynamic connectivity architecture that can accommodate future services

The Connexion by Boeing Service High-speed, real-time, secure Internet access in-flight: Access to corporate intranet via secure VPN connection Access to personal e-mail & instant messaging capabilities Ability to send and receive unlimited attachments Four channels of live global television Choice of entertainment applications (e.g. streaming audio and video, web-based entertainment, interactive games) In-flight portal (e.g. free services & customer assistance) Airline information and passenger services Connectivity similar to home or at work Via laptop – both wireless (WLAN) and wired (Ethernet)

Data Transceiver & Router Enterprise Operations Center How Does It Work? Data Transceiver & Router Onboard Server Antenna Antenna Controller Boeing Airlines CBB Airlines Ground System Network & Data Operations FIREWALL Internet/ Intranet Access (VPN) Enterprise Operations Center

A HotSpot In The Sky Where Passengers Can Connect To What’s Important 802.11a/b/g Wireless Access Points Antenna Data Transceiver/Router Box Notional representation

Business Momentum Soon entering into our third year of consumer service and continuing to evolve: 12 International airline customers signed up for the service, others to follow; Service available today on 10 global airlines; more than 180 flights daily; over 130 aircraft Live global television available to airline customers Simplified consumer pricing ranging from US$9.95 to $26.95 High level of customer satisfaction New industry partnerships (e.g. Yahoo! and Intel Centrino) Growth potential in maritime channel

Voice and Data Providers Airline Passenger Pricing Plans Recently Updated to Simplify Consumer Choice Pricing Plans Option Length of session Price (USD) Internet Time Unlimited Internet access beginning at time of first sign in 1 hour 2 hours 3 hours $9.95 $14.95 $17.95 Internet Flight Unlimited Internet access (including connecting flights) within 24 hours of sign in 24 hours $26.95 Payment Options Credit Card Corporate Programs Voice and Data Providers Frequent Flyer Miles* Value Cards Prepaid * New pricing took effect January 31, 2006

Providing Customer Value Activities For Which Connexion by Boeing Service Was Used

Live Global TV Television Service launched in July 2005 Provided as part of the core service – no additional charge to airlines or passengers Distributed to passenger laptops after they sign in Designed to appeal to leisure passengers, as well as business travelers wishing to stay updated on news content Television

Business and Executive Jet Real-time, high-speed connectivity & VPN access Direct Broadcast Satellite TV Video conferencing

Connexion Maritime Service: High-Speed on the High Seas Shippers Need: Connexion by Boeing Enables: Efficiency Maintenance Navigation Safety Crew retention Cost control Near-global coverage Affordable rates True high-speed communications Clear voice service VPN capability for business security Supporting multiple users Office-quality connectivity in mid-ocean No need for expensive specialty software Tools to effectively manage costs Launch Customer:

Enterprise Operations How the Maritime System Works Space Segment Mobile Segment Data Satellite Corporation Data Center Enterprise Operations Center Billing Corporate Perimeter Customer Service Firewall Satellite Gateways AAA Firewall VPN Access Internet Terrestrial Network Ground Segment Operational Services VPN Network

Vessel Equipment & Our Partners Above Deck Unit (ADU) 1M Antenna Below Deck Unit (BDU) VoIP Telephone

In Conclusion: Connexion by Boeing Service is: Global Affordable High-speed IP based Secure Simple Well Supported Proven Infrastructure Meets the demands of today’s business needs.

Dr. Mohamed El Amin Email: mohamed. elamin@boeing. com website: www Dr. Mohamed El Amin Email: mohamed.elamin@boeing.com website: www.connexionbyboeing.com