The “3H Theory of Everything” Tom Peters/0913.10

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Howard Hilton Herb

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Starbucks boss Howard Schultz visits 25 shops a week.

Conrad Hilton, at a gala celebrating his life, was asked, “What was the most important lesson you’ve learned in your long and distinguished career?” His immediate answer: “remember to tuck the shower curtain inside the bathtub.” 6

Conrad Hilton shares his foremost key to success.

“You have to treat your employees like customers “You have to treat your employees like customers.” —Herb Kelleher, upon being asked his “secret to success” Source: Joe Nocera, NYT, “Parting Words of an Airline Pioneer,” on the occasion of Herb Kelleher’s retirement after 37 years at Southwest Airlines (SWA’s pilots union took out a full-page ad in USA Today thanking HK for all he had done; across the way in Dallas, American Airlines’ pilots were picketing the Annual Meeting)

Herb Kelleher (Southwest Airlines) says this is his only success “secret.”

6H: Howard, Hilton, Herb. Stay in touch. Sweat the details 6H: Howard, Hilton, Herb **Stay in touch! **Sweat the details! **It’s the people, stupid!