Ensure Use and Share Lessons Learned Step 6 Ensure Use and Share Lessons Learned

Objectives Describe the importance of presenting results to different audiences Demonstrate how to present information

The CDC Evaluation Framework

Communicating to Stakeholders Supporters/implementers Recipients/beneficiaries Decision-makers

Communicating With Groups Know the group Values, beliefs, perceptions Stakeholders want different things Build on group’s background Find common ground; use analogy State concept before details “What’s the purpose?”

Communicating With Groups Depict relationships clearly Food borne investigation Introduce new terms gently PERC = percolation test Keep words, sentences short Use active voice Use numbers (but not too many) How fast, how big, how many

Communicating to Groups Avoid jargon Illness = morbidity Death = mortality Provide illustrations Charts, pictures Repeat major ideas, themes Three maximum Check out the message Use your best critics

Questions?