Lecture Overview Background Introductory Concepts The Key Development Processes/Stages
Reading Italian Design-Driven Innovation Creates markets Changes the rules of competition http://www.ijdesign.org/ojs/index.php/IJDesign/article/view/645/325 (source: http://www.ijdesign.org/ojs/index.php/IJDesign/article/view/645/325)
Use , Feelings & Performance Seeks product functionality (Functional needs fulfilment) Seeks emotional meaning (form) Socio-cultural needs fulfilment Semantics (meanings) Language of Design eg Functional specs, Usability specs Technology specs Use , Feelings & Performance Technology
Lecture & Reading impacting Assignment 2 An industry Practice Methodology Design Driven Innovation Theories behind Product Innovation Assignment 2: Apply the theories and methodology in your solution design
Emotion driven Design The process of persuasive design in 6 steps