Accelerate Your Data Insights with SQL Server 2014 Server & Tools Business 12/5/2018 Accelerate Your Data Insights with SQL Server 2014 Charles Verdon May 29, 2014 © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Server & Tools Business 12/5/2018 Key trends In-memory now a viable solution $1.1 trillion Enabled by cloud innovation “By 2015, business revenues from IT innovation enabled by the cloud could reach US$1.1 trillion a year.” IDC 90% Data Explosion 85% from new data types 10x increase every 5 years 1957 1962 1967 1972 1982 1987 1992 1997 2002 2007 2012 1977 © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

The evolution of the Microsoft data platform Server & Tools Business 12/5/2018 The evolution of the Microsoft data platform Modern DB platform Mission critical Performance and productivity Self-service BI Cloud-ready Mission critical and cloud performance SQL Server 2000 XML ● KPIs SQL Server 2005 Management studio ● Mirroring SQL Server 2008 Compression ● Policy-based mgmt. ● Programmability SQL Server 2008 R2 PowerPivot (In-Memory) ● SharePoint integration ● Master data services SQL Server 2012 AlwaysOn ● In-Memory ColumnStore ● Data quality services ● Power View ● Cloud SQL Server 2014 In-memory across all workloads ● Performance and scale ● Hybrid cloud optimized ● HDInsight service ● Cloud BI © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

System Center Marketing 12/5/2018 Breakthrough data platform performance Mission-critical performance Faster insights from any data Platform for hybrid cloud © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

System Center Marketing 12/5/2018 Breakthrough data platform performance Mission-critical performance Faster insights from any data Platform for hybrid cloud © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Server & Tools Business 12/5/2018 In-memory built-in Average 10x faster for new and existing SQL Server apps Secure and scalable Most secure with enterprise scale using Windows Server High availability The 9’s you need, with AlwaysOn Mission critical support Live support designed for mission critical solutions Mission-critical performance © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

The Journey to Complete In-Memory 12/5/2018 The Journey to Complete In-Memory 2008 R2 SQL Server 2012 SQL Server 2014 SQL Server PowerPivot In-Memory for Excel Analysis Services In-Memory In-Memory ColumnStore PowerPivot In-Memory for Excel Enhanced In-Memory ColumnStore In-Memory OLTP Analysis Services In-Memory PowerPivot In-Memory for Excel In-Memory in the cloud © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Breakthrough in-memory performance SQL Server 2014 In-memory built into core engine No need to rewrite existing apps Use the hardware you have today Faster apps & insights Uses industry-standard hardware Best-of-breed in-memory by workload Up to 30X OLTP performance gains Up to 100X Faster star join queries 90% Disk space savings

Server & Tools Business 12/5/2018 Hybrid Utility Solution Manages Data Explosion Business Challenge Utility ISV wanted to increase the processing power of its MECOMS™ solution to handle a smart-meter data flood. Solution Before With In-Memory OLTP & Windows Azure HDInsight HDInsight SQL Server 2014 relational data Key Benefits Increased database write speed 100% Optimized utility rates based on consumption New smart-appliances tie to smart meter for cost effective energy utilization Non-relational data 200M rows in 15 min. 5 million measurements per year 500 million measurements per day Mechanical meters Mechanical & smart-meters © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Suitable Application Characteristics Server & Tools Business 12/5/2018 Suitable Application Characteristics Application is suited for in-memory processing All performance critical data already fits in memory Transaction locking or physical latching causing stalls and blocking Application is “OLTP-Like” Relatively short-lived transactions High degree of concurrent transactions from many connections Examples: Stock trading, travel reservations, order processing Application porting simplified if Stored procedures used Performance problems isolated to subset of tables and SPs © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

This table is memory optimized Create Table DDL CREATE TABLE [Customer]( [CustomerID] INT NOT NULL PRIMARY KEY NONCLUSTERED HASH WITH (BUCKET_COUNT = 1000000), [Name] NVARCHAR(250) NOT NULL INDEX [IName] HASH WITH (BUCKET_COUNT = 1000000), [CustomerSince] DATETIME NULL ) WITH (MEMORY_OPTIMIZED = ON, DURABILITY = SCHEMA_AND_DATA); This table is durable This table is memory optimized

Create Procedure DDL CREATE PROCEDURE [dbo].[InsertOrder] @id INT, @date DATETIME WITH NATIVE_COMPILATION, SCHEMABINDING, EXECUTE AS OWNER AS BEGIN ATOMIC (TRANSACTION ISOLATION LEVEL = SNAPSHOT, LANGUAGE = 'us_english') -- insert T-SQL here END This proc is natively compiled Session settings are fixed at create time Uses standard stored procedure code

In-memory OLTP in action System Center Marketing 12/5/2018 In-memory OLTP in action Demo © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

SQL Server 2012 In-Memory In the Data Warehouse: Data Stored Row-Wise: Heaps, b-Trees, Key-Value “By using SQL Server 2012 In-Memory ColumnStore, we were able to extract about 100 million records in 2 or 3 seconds versus the 30 minutes required previously. “ In-Memory ColumnStore Both memory and disk Built-in to core RDBMS engine Customer Benefits: 10-100x faster Reduced design effort Work on customers’ existing hardware Easy upgrade; Easy deployment - Atsuo Nakajima Asst Director, Bank of Nagoya C1 C2 C3 C5 C 6 C4 Existing Tables (Partitions) Needed columns Columnstore Index Representation

SQL Server 2014 In-Memory DW: Clustered & Updatable Microsoft Consumer Channels and Central Marketing Group 12/5/2018 SQL Server 2014 In-Memory DW: Clustered & Updatable Fast execution for data warehouse queries Speedups of 10x and more No need for separate base table Save space Data can be inserted, updated or deleted Simpler management Eliminate need for other indexes Save space and simpler management More data types supported © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

In-memory ColumnStore Index in action System Center Marketing 12/5/2018 In-memory ColumnStore Index in action Demo © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Server & Tools Business 12/5/2018 Secure Least vulnerable database 5years in a row Most utilized database in the world 46% market share Key features Redefined engineering security processes CC certification at high assurance level Transparent data encryption Encryption key management Support for Windows Server core Enhanced separation of duty Backup encryption Database vulnerabilities *National Institute of Standards and Technology Comprehensive Vulnerability Database 4/17/2013, Market share from IDC 2013 © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Server & Tools Business 12/5/2018 Scalable Scale compute Up 640 logical processors 64 vCPUs/VM 1TB memory/VM 64 nodes/cluster SQL Server 2014 resource governance SQL Server 2014 Resource Governor adds IO governance SysPrep at cluster level Windows Server 2012 R2 Hyper-V Storage spaces NIC teaming Online VHDX resize Network and storage QoS Key features Pool 1 CPU 20% Memory 10% IO 30% App 1 Scale networking Network virtualization provides flexibility and isolation Assign minimum and maximum bandwidth Pool 2 CPU 30% Memory 50% IO App 2 App 3 Pool 3 CPU 50% Memory 40% IO App 4 Scale storage Storage virtualization Enterprise-class network storage on standard hardware Storage tiering for higher performance App 5 App 6 100% © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Server & Tools Business 12/5/2018 High availability Increased availability Multi-DB failover, manual or automatic Up to 8 secondary replicas 100% availability during all online operations Unified HA/DR solution SQL Server 2014 Enhanced AlwaysOn Replica Wizard Windows Server 2012 R2 Clustered shared volume support Online VHDX support System Center 2012 R2 Manage on-premises and cloud apps Key features Secondary 1 Running backups AG Efficient HA without expensive SANs Offload reads and backups to secondaries AG Listener Asynchronous data movement AG AG Easy to deploy & manage Deployment and management wizards Monitoring dashboard within SSMS and System Center Synchronous data movement Primary Secondary 2 Running BI workloads © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

System Center Marketing 12/5/2018 Breakthrough data platform performance Mission critical performance Faster insights from any data Platform for hybrid cloud © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Server & Tools Business 12/5/2018 Easy access to data, big and small Search, access, and shape internal and external data, and combine with unstructured data Scale and manage data across the enterprise Scale your BI models and enrich and secure your data with a complete platform spanning cloud and on-premises Powerful insights with familiar tools Speed up time to insight with familiarity of Excel in Office and Office 365 and access via mobile devices Faster insights from any data © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Easy access to data, big and small Server & Tools Business 12/5/2018 Easy access to data, big and small Any Data Relational or Non-relational Integrated relational and non- relational query with T-SQL Key features In-memory ColumnStore Massive Parallel Processing architecture in PDW PolyBase integrated relational and non-relational query in PDW Hadoop distribution in box, appliance and cloud StreamInsight for real-time insights All Volumes Scale out relational data to multi- petabytes Scale out non-relational data Box Software Microsoft Azure Appliance SQL Server Hortonworks for Windows Parallel Data Warehouse SQL Server DW Tuned Image HDInsight SQL Server Fast Track Real-Time In-memory query performance (up to 100x) Near real-time insights on streaming data © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Server & Tools Business 12/5/2018 Powerful insights with familiar tools Self-service BI with the familiarity of Office and the power of the cloud Insights in Excel 1 Billion Office Users Analyze Visualize Discover Collaborate in Office 365 1 in 4 enterprise customers on Office 365 Share Find Q&A Mobile Scalable | Manageable | Trusted © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Give people powerful, familiar BI tools System Center Marketing 12/5/2018 Give people powerful, familiar BI tools Demo © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

System Center Marketing 12/5/2018 Breakthrough data platform performance Mission critical performance Faster insights from any data Platform for hybrid cloud © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Server & Tools Business 12/5/2018 Hybrid cloud solutions Enable new hybrid scenarios like cloud backup and cloud DR to reduce costs and improve on-premises DR Easy on-ramp to cloud Easily migrate and run SQL Server in the cloud to gain benefits of cloud computing Complete and consistent Deploy a complete and consistent data platform from on-premises to cloud Platform for Hybrid cloud © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Hybrid cloud solutions Server & Tools Business 12/5/2018 Hybrid cloud solutions Simplified cloud backup Manual or automatic At an instance level with point in time restore Measures DB usage patterns to set backup frequency Reduce CAPEX and OPEX with cloud backup On-premise network Microsoft Azure storage Domain controller Periodic Snapshot (automatic/manual) SQL Server Microsoft Azure Restore to VM Geo replication Cloud disaster recovery Fast disaster recovery (low RTO) Easy to deploy and manage Extend on-prem apps Cloud bursting Greater global reach Better isolation of internal assets © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Hybrid cloud solutions Server & Tools Business 12/5/2018 Hybrid cloud solutions Simplified cloud backup Manual or automatic At an instance level with point in time restore Measures DB usage patterns to set backup frequency Reduce CAPEX and OPEX with cloud backup Run backups Microsoft Azure Run BI reports Cloud disaster recovery Fast disaster recovery (low RTO) Easy to deploy and manage Secondary replica VPN tunnel (Microsoft Azure Virtual Network) Asynchronous commit On-premise network Extend on-prem apps Cloud bursting Greater global reach Better isolation of internal assets Domain controller Primary replica Synchronous commit Secondary replica © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Hybrid cloud solutions Server & Tools Business 12/5/2018 Hybrid cloud solutions Simplified cloud backup Manual or automatic At an instance level with point in time restore Measures DB usage patterns to set backup frequency Gain cloud scale by extending on-prem apps Microsoft Azure Microsoft Azure load balancer Cloud disaster recovery Fast disaster recovery (low RTO) Easy to deploy and manage SQL Servers Web servers VPN Tunnel Microsoft Azure Virtual Network On-premise network Linked Server Extend on-prem apps Cloud bursting Greater global reach Better isolation of internal assets Domain controller (authenticating all users on-premise and cloud) Web server SQL Server © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Hybrid solution cuts data recovery time Server & Tools Business 12/5/2018 Hybrid solution cuts data recovery time from minutes to seconds Business Challenge IT services organization wanted to improve the speed of its disaster recovery solutions for customers, including its parent company Solution Before Hybrid Disaster Recovery Recovery times reduced to seconds and near-zero RPOs Datacenter Primary SQL Server Secondary High availability and disaster recovery using failover clusters and database log shipping took minutes to restore log shipping On-Premise Network Primary Replica Secondary Replica Synchronous Commit VPN Tunnel (Microsoft Azure Virtual Network) Asynchronous Commit Key Benefits Data recovery times cut from minutes to seconds Expected cost reduction of 30% Deployment times shortened from months to days © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Using SQL Server in Microsoft Azure System Center Marketing 12/5/2018 Using SQL Server in Microsoft Azure Demo © 2013 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Complete and consistent data platform 12/5/2018 Complete and consistent data platform SERVICE PROVIDER MICROSOFT AZURE CUSTOMER SQL Server 2014 Mission critical performance Faster insights from any data Platform for hybrid cloud 1 CONSISTENT PLATFORM Microsoft data platform DEVELOPMENT MANAGEMENT IDENTITY VIRTUALIZATION DATA © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

Windows Server Management Marketing 12/5/2018 Next steps Explore the latest in SQL Server Visit www.microsoft.com/sql Evaluate SQL Server 2014 Get hands on – visit Microsoft’s TechNet evaluation center and evaluate SQL Server 2014 today! Evaluate Microsoft Azure Get hands on – sign up for free trial at http://azure.microsoft.com Microsoft Azure © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.

System Center Marketing 12/5/2018 Merci! Thank you! 谢谢! Vielen Dank! ¡Gracias! Спасибо! ありがとう！ شكرا! © 2014 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION. © 2012 Microsoft Corporation. All rights reserved. Microsoft, Windows, and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries. The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation. MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.