Maslow’s Hierarchy of Needs Needs vs Wants Maslow’s Hierarchy of Needs

GROUP MINI ACTIVITY On two separate sheets of paper write down as many NEEDS and WANTS as you can think of

So What is the Diff? A real NEED is one that affects our physical existence Food, shelter, clothing A WANT is an emotional “need” created when a company sells an image People will be better if they have the product Cosmetics, cars,brand clothing

Maslow’s Hierarchy of Needs SELF-FULLFILLMENT Can’t go to next level until lower level is reached ESTEEM BELONGING SECURITY BASIC NEEDS

BASIC NEEDS Items Need to survive ex. Food, clothing, shelter, etc.

SECURITY Need to feel safe in your life Taxes pay for police, fire services, insurance BELONGING Peer acceptance Be a part of a group Name-brand Clothes, music….

ESTEEM Need to feel recognised Club memberships, expensive cars SELF-ACTUALIZATION Have everything you need Purchase things for their beauty Upper end jewellry, art, give to charities