Introduction to Business & Marketing

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Presentation transcript:

Introduction to Business & Marketing Entrepreneurship Introduction to Business & Marketing

Entrepreneurship We will… Essential Questions Define entrepreneurship. Compare advantages and disadvantages of starting a business. Identify character traits of successful entrepreneurs. What is an entrepreneur? What are the risks involved with starting a business? Why would someone take on the risk of business ownership?

What is Entrepreneurship? Entrepreneurship is the process of starting and managing a business. An entrepreneur is someone who attempts to make a profit by taking the risk of owning & operating their own business.

THINK ABOUT IT List three famous entrepreneurs and the name of the business s/he started. List at least two entrepreneurs you know personally. Name or describe their businesses. What is one reason you think these people decided to go into business for themselves?

Entrepreneurship Advantages Disadvantages Personal freedom Personal satisfaction Potential for increased Income Risk & potential for loss Long, irregular hours Need for daily discipline

What personality traits, qualities or skills are needed in order to become a successful entrepreneur? Think About It!

Characteristics of Entrepreneurs Adaptable Ambitious Decisive Enjoys challenges Goal setter Hard working Risk taker

Entrepreneurship Project Create a Power Point presentation about your entrepreneur with the following information: Slide #1 – Name of entrepreneur w/photo Slide #2 – Biography: Birthdate Education Family/Background Slide #3 – Businesses/successes/claims to fame Slide #4 - Other fun facts/information Slide #5 - Quote from the entrepreneur

Oprah Winfrey

Biography Oprah Gail Winfrey Born January 29, 1954 in Miss. Born into poverty to teenage single mother Tennessee State University, 1986 Speech & Performing Arts major Job in radio while still in high school

Businesses/Successes First African-American TV anchor in Nashville (age 19) Hosted “The Oprah Winfrey Show” (started in 1984) Created The Oprah Winfrey Foundation Support the education and empowerment of women, children and families in U.S. and around the world Chairwoman and CEO of Harpo Productions Chairwoman, CEO and COO of The Oprah Winfrey Network

Other Facts/Information First African-American woman billionaire Called “arguably the world's most powerful woman" by CNN Author, actress, producer Owns homes/property in CA, NJ, FL, CO, HI and Chicago Net worth $2.9 billion Has dated businessman Stedman Graham since 1986

Quote American Academy of Achievement