Market Structure Firm Behavior and the Role of Government

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Presentation transcript:

Market Structure Firm Behavior and the Role of Government

Overview of Topic Government intervention Market structure: Antitrust Regulation of entry, prices, investment, quality Patents, copyright, trademarks Market structure: Perfect competition Monopolistic competition Noncooperative oligopoly Cooperative Oligopoly Monopoly Firm Behavior: Pricing strategies: Price taker Price maker Price discrimination Predatory pricing Two-part tariffs Time-of day/volume discounts Non-price strategies: Product differentiation Marketing/advertising/branding Vertical integration Entry-deterrent strategies Lobbying Research & development Mergers and acquisitions