Unit Orientation Overview of Unit Leadership Responsibilities and Resources Ideas for Unit Activities and Examples Included Tips for Advertising Group Email Guidelines Incentive Program Training Power Point available online

Table of Contents Unit Orientation Slide 1 Table of Contents Slide 2 Units Slide 3 Regional Map Slide 4 Role of Chair and Co-Chair Slide 5 Role of Regional Representatives Slide 6 Role of Steering Committee Slide 7 Next Steps Slide 9 Topics of Interest Slide 10 Unit Events ~ The Basics Slice 11 Unit Event ~ Announcements Slide 12 Unit Event ~ Hosting Slide 13 Communication with Members Slide 15-17 CE Event(s) Slide 19 Recruitment & Retention Slide 20 Unit News and Stories Slide 21 Advertising Slide 22 CEU Incentive Slide 24-25 Information and Forms Slide 27 Chapter Support Slide 28-29 Contact Information Slide 30

Units Units organized by Counties. Some Units are 1 County, others are 2 or 3. Each Unit has an appointed Chair and Co-chair as well as a Steering Committee Unit Areas: Atlantic/Cape May/Cumberland (A/CM/C) Bergen/Passaic (B/P) Mercer/Burlington (M/B) Camden/Gloucester/Salem (C/G/S) Essex (E) Hudson (H) Middlesex (Mx) Monmouth/Ocean (M/O) Morris (Ms) Somerset/Hunterdon (S/H) Sussex/Warren (S/W) Union (U)

Regional Map Northwest Region include the units of Sussex-Warren, Hunterdon-Somerset and Morris. Northeast Region include the units of Bergen-Passaic Essex, Hudson and Union. Central Region include the units of Monmouth-Ocean, Mercer-Burlington and Middlesex Southern Region include units of Camden-Gloucester-Salem, Atlantic-Cape May-Cumberland.

Role of Unit Chair and Co-Chair (A One Year Commitment) Plan and host events/activities for your Unit at least four (4) times a year Communicate NASW news and information to members in conjunction with Regional Representatives Communicate Unit news and information to Chapter office to highlight in NASW publications Welcome new members in your unit and encourage others to join Encourage members to run for office and nominate members for NASW awards

Role of Regional Representatives Will serve as the Board liaison to Unit leaders (Chair, Co-chair, Steering Committee) When a position becomes vacant, will help identify potential Unit leaders. Will attend Unit event(s) organized by a new Unit leader (when possible) and help leaders develop a Steering Committee for their Unit (if needed). Will help “roll out” new ideas/programs in their regions/Units (e.g. promoting Prospective SW program, share information re: Conference and CE programs, etc.). Will assist in bringing Unit leadership from their Region to report at Board events (each Unit to report annually).

Role of Steering Committee A Steering Committee consists of 6-10 Unit members who assist the Unit Leaders with planning and hosting Unit activities and events. Provide event refreshments, assist in finding event locations and speakers, generate service project ideas, contact new members, and PR. The Committee helps to engage Unit members and develop future leadership.

QUESTIONS

Next Steps Designing a Unit event: Unit event: The Basics, Tips and Tricks (Unit Manual) Ask your fellow Unit Leaders for assistance: Utilize Steering Committee members for assistance Plan one Meet-and-Greet (networking) event per year Contact Kendra for information on hosting CE events Consider working with other Units to share a program Consider working with the local Private Practice Special Interest Group to share a event Review list of creative suggestions (in progress) for your Unit from other Unit Leaders

Topics of Interest Bullying Disaster Relief Social Work Self Care: Mind Body Energetics – Marge Holanov- marge.holanov@comcast.net Collaborative Divorce – Renee Rubino renee@rubinoesq.com Generation RX: Josh Glawe Social Media and The Law: David Barry, JD Host a joint meeting with your local Private Practice Group (PPSIG) Compassion & Choices- End of Life Choices Evan Nison enison@compassionandchoices.org One Simple Wish- grants wishes for foster children and at-risk youth: Danielle Gletow or Stephanie Conni- stephanie@onesimplewish.org NAMI – National Alliance for Mentally Ill – “In Our Own Voice” presentation by volunteers Contact Christina Mina (cmina.naswnj@socialworkers.org) for more information.

Unit Events ~ The Basics Types of Events Networking, social, educational, continuing education, social work month event, advocacy, public service, or volunteer Location to Host & Time Assisted living facilities, libraries, non-profit organizations, Chapter office, restaurants Events run 2-hours, weekday evenings or weekends. Choose a Topic & Invite a Speaker Unit member, Chapter staff, social work or other professionals Involve Your Members Ask for ideas Invite them to join Steering Committee Encourage them to bring a friend (non-members can attend one event before they are asked to join.)

Unit Event ~ Announce Your Event Schedule & Promote Your event to NASW Members (in this order please): Fill out the Meeting Announcement online form (available in Unit Manual) at least 30 days prior to the event Staff will post event on NASW Calendar and send Unit Chairs the Calendar link Send an email to your Unit Members to announce event; include the Calendar Link and ask members to register online; ALSO be sure to include “NASW-NJ” in the subject line. Chapter will promote event in newSWire™; Send out 2 reminder emails to your Unit members: one two weeks before the event and another a few days before event; Promotion should not imply endorsement of a specific person, product, or service by NASW or NASW-NJ. **IMPORTANT – We recommend that you send email from the email address NASW-NJ has on file, otherwise your email will not be transmitted.

Unit Event ~ Hosting Networking time before event. Meet and welcome 1st time attendees. Welcome & Introductions – (Photo opportunity. Specifically welcome new Members/students/new attendees. Invite sharing from all: where do you work? What is your NASW involvement?) Welcome Regional Rep and/or NASW-NJ Staff (if present). Share NASW/NASW-NJ News & Upcoming Events with attendees (if no Regional Rep or Staff) Purchase simple refreshments (maximum $7.50 per person) based on headcount (pizza & soda, donuts & coffee, or appetizers) Sign-in sheet (available in Unit Manual) Speaker, Program or Discussion Topic Talk with new Members, students, 1st time attendees at the end of the event. Encourage them to return for other events. Fill out event Summary online form (available in Unit Manual) and send an email to Christina Mina cmina.naswnj@socialworkers.org pictures you have from the event (no PDFs please).

QUESTIONS

Communication with Members Messages: What is it? Email address for all members in your Unit (updated monthly) One-way communication; leaders can email members, but members can only reply to sender Email should be easy to read and informational Less is more! Use bullets for easy reading Chapter staff can use “Group Email” to email Unit members, too What Content is Included? Promote upcoming events and other Chapter information Outside free community events: No Ads, No CEUs(Other than Chapter) If you are asked to send out an advertisement, please have the member or non-member who asked you contact Willis Williams for information about advertising. Be sure to include “NASW-NJ” in the Subject line of your emails Please include the following standard message in all email: “Please add us to your address book, and go to the website at www.naswnj.org , click on the “event” link to view upcoming events.

Communication with Members Group Email Instructions You can send email to your members via the email feature on the chapter’s website. Please follow the instructions below: After you log in you will be at your profile page. Under “My Profile”: Select “Groups” At the “My Groups” page select Group Type Name: Your Unit’s name At the “Unit Name” page select “Options” icon (looks like a tool wrench) At the drop down window select “Email All Group Members” Compose email Preview your email Send or Submit your email RSVP Public Results link will be sent to Unit leader to view member RSVPs.

Communication with Members Sample Email Subject Line: NASW-NJ Sussex/Warren Unit event Body of Email: Sussex/Warren Members Please join us for our next Unit event on Wednesday, August 21st from 6-8pm, at Warren County Library Sandy Jones will be speaking on Cognitive Behavior Therapy and Adolescents Refreshments will be served. Come early to Network! Please RSVP at: http://www.naswnj.org/cde.cfm?event=257111 ______________________________________________ If you want to stop receiving email from us, please visit: http://www.naswnj.org/members/EmailOptPreferences.aspx?id=22930371&e=jhendryx@naswnj.org&h=48e4e2ff5d8713ad47afc0bdbee896e3f690ea8e Include the following standard message: “Please add NASW-NJ to you address book”

QUESTIONS

Continuing Education Events Units can offer CEU events as a way to encourage attendance and recruitment. Two CEU workshops exclusive for the Unit each year Call Kendra Hayes, Director of Continuing Education, at least 60 days in advance, to discuss topics and schedule program. Identify and reserve free location (minimum of 30 seats). Check with your Unit members ~ they often have ideas for program locations including agencies, schools or libraries. Chapter will promote event ONLY to Unit Members Promote your event to your members through your Group Email Chapter will mail CEU materials and instructions to Chair Remember: Non-members will pay $30 at the door

Recruitment & Retention Member Requests Forward all member requests to Membership Coordinator to resolve. For example: Change of email Change of address Add to/Remove from listserv Advertising requests Other requests New Members You will receive reports (of your new members) once a month from Membership Coordinator Call and/or send an email to new unit members once a month (review templates in Unit Manual). Introduce yourself, welcome members, and invite them to your next event ASK UNIT LEADERS TO ASK THEIR (NEW) UNIT MEMBERS IF THEY RECEIVED “WELCOME” LETTER FROM THE CHAPTER VIA EMAIL OR HARD COPY?? Please advise any members who say they are not receiving emails to check their spam filters and to add emails from the listserv to the “safe sender list” Leadership Continuity Encourage & nurture consistent attendance Discuss topics of interest to attendees Recognize & mentor potential unit leaders Establish Steering Committee to provide leadership opportunities to others; encourage consideration of leadership position.

Unit News and Stories NASW-NJ has 2 promotional formats: newSWire™ - Weekly electronic newsletter FOCUS - Electronic and hardcopy newsletter published bi-monthly Tell us about your Unit! Provide unit event information and photos for publication Submit article about Unit activities Encourage members to write an article about issues/areas of interest. Submit article for publication in National NASW NEWS

How to Make Use of Advertising NASW-NJ has 4 ways to advertise events: newSWire™ FOCUS NASW-NJ Website Member address labels (available for purchase by county or state) For more information visit www.naswnj.org or contact Willis Williams at 732-296-8070 ext. 110.

QUESTIONS

CEU Incentive for Unit Leaders Unit Leadership Training = 1 CEU Voucher 4 Unit events = 1 CEU Voucher You may receive a maximum of 5 CEU Vouchers during any given fiscal year. CEU Vouchers are not redeemable for the Annual Conference or special CEU events. CEU Vouchers may not be transferred to other members. In an effort to show our appreciation for all of the work that you do as Volunteer Staff all Unit Leaders who attend this training will receive a voucher redeemable for use towards 1CEU. We will have 2 training sessions per year for which you will receive a voucher for use towards one CEU. An additional CEU Voucher will be given to each Unit leader who hosts 4 Unit events of any kind during the fiscal year. Unit leaders may receive up to 5 CEU Vouchers in a given fiscal year culminating from 2 trainings and 12 Unit events. These vouchers will be redeemable at NASW-NJ CEU events that may be held throughout the year, they may not be used for the Annual Conference or NASW-NJ events designated as “special” events.

CEU Incentive for Unit Leaders 1 (Spring) Training = 1 CE Voucher 1 (Fall) Training = 1 CE Voucher 4 Unit Events(Jan-Apr) = 1 CE Voucher 4 Unit Events (May-Aug)= 1 CE Voucher 4 Unit Events (Sept-Dec) = 1 CE Voucher TOTAL (Maximum) = 5 CE Vouchers per year

QUESTIONS

Information and Forms Unit Manual: How to find it: www.naswnj.org, hover over “About Us” and click on “Units”, then click on “Unit Manual). Log in with username and password. Important forms you’ll need ~ Under FORMS: ‘Event Announcement Request Form’ ‘Event Summary Form’ – tell us about your event ‘Request for Payment (RPF) Form’ – reimbursement for refreshments(there is a $7.50 budget per attendee) ‘Event Sign-in Sheet’ – confirms who attended (members and non-members) and helps identify who might join (Unit Leaders must sign-in too). Speaker: Tips for Unit events

Chapter Support How Can We Help You? Staff can attend and speak at Unit events regarding all aspects of NASW/NASW-NJ activities and benefits Staff can respond to requests from Unit Leaders and Members (Call the Membership Hotline 732.296.8070 X18) Staff can assist with identifying speakers for CE programs Staff can promote Unit events on website and through newsletters

Chapter Support Event Request & Event Summary Forms (located in the Unit Manual) Submit these forms online For assistance with these forms contact Christina Mina Member requests (see slide 19): Christina Mina: cmina.naswnj@socialworkers.org CE program requests: Kendra Hayes khayes.naswnj@socialworkers.org

Contact Information Questions? Please ask the Chapter Membership Team Christina Mina, Director of Member Services Cmina.naswnj@socialworkers.org or 732.296.8070 x117 Email: info.naswnj@socialworkers.org Subject: Membership Phone: 732.296.8070 X118 Fax: 732.296.8074