Consulting 2.0
What Went Wrong?
Meet the real need.
Three M’s And an E
Ends Means Match Method (Why?) (What?) (Whether?) (How?)
#1: Ends
Goal: “We want to set up a Facebook account.”
Deeper Goal: “We want to connect with volunteers.”
Deeperer Goal: “?”
Nonprofit 2.0 Exercise: Goals
Goals Reach New People Raise Money Identity/Branding Informing Connecting Wisdom of Crowds
#2: Means
#3: Match
#4: Method
Has a Means No Means In Mind Has an End I II No End III IV
“Which quadrant is my nonprofit in?
Consulting 2.0