211 & CTSA: a mobility management Partnership THE WHY AND THE HOW 211 & CTSA: a mobility management Partnership

SHARE A COMMON AUDIENCE CTSA 211 Minorities Disabled Seniors Youth General Public

211 CALLERS NEED TRANSPORTATION OPTIONS Transit (Google Transit and 511) Taxi Nonprofits With Vans Van Pools Bike Routes

CTSA NEEDS OUTREACH AND DATA FOR NEEDS ASSESSMENT 211 has resources and a community network CTSA gets outreach and marketing from 211 efforts CTSA gets data back for planning, evaluation and grant reporting

SHARED RESOURCES STAFF • EXPERIENCE • VOLUNTEERS CTSA (MST) & 211 (UWMC) Department of Social and Employment Resources Department of Health Services 911 Emergency Services

MORE SHARED RESOURCES Foundations Corporations and Businesses Nonprofits Libraries Media

DIVERSIFIED FUNDING CTSA acquires a three-year new freedoms grant ($375,000) CTSA provides reporting and fiscal accountability 211 provides 20% grant match ($93,75o) 211 provides data and periodic reports

PARTNERSHIP STRUCTURE CTSA has a membership on Steering Committee and Marketing Committee 211 gets unsold tail space on MST buses and interior car cards in buses MST gets acknowledgement of partnership on 211 materials, publicity, and web site

211—CTSA: a mobility management Partnership CONTACT: Tom Hicks, CTSA Manager Monterey –Salinas Transit 150 Del Monte Ave • Monterey • 93940-2444 Tel: (831) 393-8166 Fax: (831) 641-0907 Email: thicks@mst.org