HOW TO PROMOTE YOUR CLUB AND GET RESULTS Larry Dean District PR Image Chair & Team Cupertino Rotary

District 5170 Public Relations Team Larry Dean, Chair Rick Kitson Maggie Padovani Alia Wilson

Purpose Provide suggestions and ideas to: Help you promote your club and its events in your community Promote and attract new members

AGENDA How to promote your club and establish community awareness? How to work with the local media to cover your stories?

AGENDA How to use Social Media and your Website to promote your club? What tools are already available to your club?

YOUR PR TOOL KIT

Media Website Facebook Brand Central Your Tool Kit (Social Media) A content placeholder. Use for text, graphics, tables and graphs. You can change this text or delete it. Here is a placeholder for more text. You may delete this text The key things every club needs to have to be successful in promoting their club. Website, Facebook page, regular media contact and up to date Rotary branding. Our current campaign today is Rotary People in Action We will discuss these tools and HOW TO and have time for Q&A Your Tool Kit