Social media guide for Ambassadors
Types of social media Blogging Micro-blogging Forums Social networks Photo sharing Video sharing Many types of social media Some are more instant Some focus more on photos and videos Many of them grow and lose popularity very quickly
active social media users in the UK 38 million active social media users in the UK
average time spent on social media each day 2 hours 13 mins average time spent on social media each day
Why use social media Share your story Inspire others Be part of your local community Be a champion for your sport
How social media works Listen Engage Publish Monitor
Follow, like, post… ThisGirlCanEssex EssexAllTogether Activeessex
What to post Photos Events Video Personal updates Awards Class information Successes Photos Promotional flyers Events Club news Local and national news stories Video Inspirational stories and quotes Awards Showcase different sports
Create your own posters
Get involved Mentions Retweets Hashtags Likes
On Facebook… Level 1 Use your personal account to post and share Add ‘visitor posts’ Post and share from personal account Level 3 Admin rights to post on the main news feed
Film and photography Brighten up your timeline Bring events and activities to life Use Facebook Live Videos can be short (15-30 seconds)
#Hashtags #thisgirlcanessex #thisgirlcanuk #EssexAll2gether #AmbassadorsTogether #activeessex
When things go wrong Feedback any concerns about negative posts to Active Essex Some trolls can be ignored Block persistent trolls Take the conversation offline Penny
Any questions