Spend more time on prospects who are more likely to buy.

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Presentation transcript:

Spend more time on prospects who are more likely to buy. Time Management Spend more time on prospects who are more likely to buy.

Sales people have to prioritize sales prospects, existing customers, administration, and the many other tasks on their plate.

Discussion: “Where do you spend the most amount of your time today?” • Do you feel overwhelmed? Do you feel as though you don’t have enough time in the day? • What time management techniques do you use or have used in the past? Do they work? Why or why not? • Do you make extra time for sales? How? • If you don’t make time for sales, why not? • What is the one thing that you plan on doing next week to help make more time available for selling?

The Goal Have better time management within your sales force.

Key Points Making time for sales Prospect priorities Example What not to do Your next steps Wrap up

Worksheet Grab your worksheet and follow along.

Make Time For Sales Maintaining momentum Not seen as only reaching out when necessary and the pipeline is empty Creating a routine for yourself Constantly learning and growing

Priority 5: Prospecting The first stage of prospecting, figuring out which prospects to approach, usually has a 1% conversion. You should spend about 1% of your time looking for leads.

Priority 4: Qualifying The second, qualifying, has a 10% chance of converting. Figure out what information your prospects need at this stage and create standard responses and marketing collateral to reduce how much time you have to spend with these prospects.

Priority 3: Presentations Third is the presentation stage, with a 25% chance of conversion. Spend more of your time here.

Priority 2: Quotations Fourth is a quotation, which could have a 50-70% conversion rate, depending on how many providers are bidding against you and on your past experience at this stage.

Priority 1: Close Since the chance of closing here is 100% and the chance of getting more sales or referrals is high, the majority of your time should be spent with customers at this stage.

Discussion: “Why do some of your customers take more time than others Are there some customers that don’t seem to close? Customers that require multiple face to face visits prior to signing a contract? Are there ways to mitigate your risk (your time) involved in this? Do you have customers that contact you more frequently by email? By phone? Face to face? Are there ways to mitigate your risk (your time) in this?

How Does It Work? Gift Baskets Weekly Goal Day Things To Do Sales Activity Get a 2 new customers Monday Reply to all emails Paperwork Cold calling for 2 hours Tuesday Take administrator out for coffee Breakfast networking event Wednesday Training session Follow up with leads from networking event Thursday Team meeting Send out proposals Friday Banking Follow up with existing customers Saturday Make a referral Sunday Figure out next week’s goals & activities

Top Mistakes To Avoid Not making time for selling Losing momentum in your sales funnel Prioritizing prospects and leaving your higher probability clients to wait

Now What? Make time. Spend more time on higher probability customers. Never forget your existing customers!

Worksheet How does this work for your business?

Discussion: “How do you prioritize your time?” What tools have you tried? (To do list, calendars, other IT, small wins, doing 1 strategic initiative per week, outsourcing, personal assistant, delegation tactics, delay tactics, focusing, etc.) How many hours do you delegate to sales? How do you make time to improve your sales strategy and delivery?

Key Points Making time for sales Prospect priorities Example What not to do Your next steps

The Goal Have better time management within your sales force.

Spend more time on prospects who are more likely to buy.