The Affluent Society 27.2: The postwar economic boom brought great changes to society, including the ways many Americans worked and lived.

Slides:



Advertisements
Similar presentations
CHAPTER 23 POST WAR ECONOMY.
Advertisements

Chapter 27 Postwar America
PresentationExpress. Click a subsection to advance to that particular section. Advance through the slide show using your mouse or the space bar. An Economic.
The Darker Side of the 1950s Not Everyone Was Fortunate As we have discussed, the 1950s was a time of incredible abundance for many U.S. citizens.
TEKS 8C: Calculate percent composition and empirical and molecular formulas. 1950s Society.
Complete the box on your worksheet.
American History Chapter 16 Section 2
Ch. 23 Section 2.American Abundance and Scientific Advances.
 SSUSH21 The student will explain economic growth and its impact on the United States,  a. Describe the baby boom and its impact.
LIFE IN THE 1950’S. Presidential Programs GI Bill Helped Veterans establish businesses, build homes, and go to college Closed Shop Taft-Hartley Act Forced.
CHAPTER 22, SECTION 2 THE AFFLUENT SOCIETY. DID YOU KNOW! DURING THE 1950’S SUBURBAN NEIGHBORHOODS WERE USUALLY FILLED WITH PEOPLE WHO WERE ALIKE. THIS.
1950s. Economic Boom Decade of prosperity Average American income tripled Spent on consumer goods like refrigerators, televisions, air conditioners.
The Cold War and the American Dream ( ) Chapter 28, Section 3
Chapter 22. Truman to Eisenhower GI Bill - Provided loans to veterans to establish businesses, buy homes, and attend college Taft-Hartley Act 1947  Curbed.
16:2 The Affluent Society Between 1940 and 1955 average income of American family tripled “Economy of Abundance” – Economist John Kenneth Galbraith All.
Chapter 27 Postwar America
Objectives Examine the rise of the suburbs and the growth of the Sunbelt. Describe changes in the U.S. economy and education in the postwar period.
The Affluent Society America in the 1950’s. America after the War Celebration…. and DEMOBILIZATION 1945 – 12m military m military.
Postwar America The Affluent Society TCMVH:.
rations and diminished production during war = saved money government funded research and development of industry created new products and improved efficiency.
USH 16:3 Poverty Amidst Prosperity 1 in 5 Americans (30 million) below poverty line – Figure that reflects minimum income required to support a family.
Post War America.
Splash Screen. VS 1 The Prosperity of the 1950s Economy and Society The GI Bill provided funds and loans to millions of war veterans. Consumer spending.
American History Chapter 16 Section 3
“And they’re all made out of ticky-tack, and they all look just the same…”: Prosperity, Conformity and Security in the 1950s Chapter 20, Section 2 & 3.
Time Notebook 8 Cost of first-class postage stamp 3¢3¢ Cost of loaf of bread19¢ Cost of issue of Sports Illustrated 25¢ Cost of movie ticket35¢ Cost of.
CHAPTER 22.4 THE OTHER SIDE OF AMERICAN LIFE. DID YOU KNOW? IN 1946 DR. BENJAMIN SPOCK PUBLISHED COMMON SENSE BOOK OF BABY AND CHILD CARE. THIS GUIDEBOOK.
American Society Chapter 23 Sections 2 & 3. Affluent Society The Growth of Suburbia – As the Peacetime Economy kept growing and wages increased, people.
The Affluent Society.  Truman and Eisenhower’s domestic policies allowed for an “economy of abundance”  More goods and services were being produced.
The American Dream in the 50’s Chapter 19 Section 2.
Post War America 1950s Culture Mr. Jeremy Rinkel.
 SSUSH21 The student will explain economic growth and its impact on the United States,  a. Describe the baby boom and its impact.
The Affluent Society 14-2.
1950’s Culture The 1950’s America was a time of abundance and is often time referred to is “The Affluent Society.” What does that mean?
POST WORLD WAR 2 AMERICA Post-War America 7.6: Analyze the causes and consequences of social and culture changes in postwar America, including educational.
Jeopardy Economy Living in America Young America Poverty Potpourri Q $100 Q $200 Q $300 Q $400 Q $500 Q $100 Q $200 Q $300 Q $400 Q $500 Final Jeopardy.
Life and Culture of the 1950’s 1950’s Mini-Unit US History.
Objectives Examine the rise of the suburbs and the growth of the Sunbelt. Describe changes in the U.S. economy and education in the postwar period.
1950s – Age of Conformity.
1950s Society.
Postwar America Postwar America.
Objectives Summarize the arguments made by critics who rejected the culture of the fifties. Describe the causes and effects of urban and rural poverty.
1950s Social Issues.
The Affluent Society American Abundance.
The Other Side of American Life Pgs
The Affluent Society Pgs
Post World War II American Prosperity
Today’s Objective We will identify and describe the events that led to widespread prosperity in the United States during the 1950s.
Suburbs The decade immediately following WWII are very prosperous in American society, fueled in part by the Military Industrial Complex and American.
Objectives Examine the rise of the suburbs and the growth of the Sunbelt. Describe changes in the U.S. economy and education in the postwar period.
Postwar confidence and anxiety
Objectives Summarize the arguments made by critics who rejected the culture of the fifties. Describe the causes and effects of urban and rural poverty.
Lesson 6 Mass Culture in the 1950s
Post War America – Late 1940’s – 1950’s
Agenda Bell Work Questions What was a Levitt Town?
Exclusion from the Prosperity of the Affluent Society
Ch. 15 Sec. 2- Life after WWII What was the name of legislation that helped returning soldiers from WWII? What was the dramatic rise in births in the United.
1950s Social Issues.
$100 Question from Economy
Postwar confidence and anxiety
What were the American Dreams of 1950s?
Objective: Summarize changes in American life during the 1950s.
Making an Affluent Society
An Affluent Society.
26.2 A Society on the Move.
Poverty Amidst Prosperity
Postwar America 1950’s.
Objectives Examine the rise of the suburbs and the growth of the Sunbelt. Describe changes in the U.S. economy and education in the postwar period.
1950s Overview.
Presentation transcript:

The Affluent Society 27.2: The postwar economic boom brought great changes to society, including the ways many Americans worked and lived.

American Abundance The Spread of Wealth Multinationals & Franchises The Organization Man The New Consumerism The Growth of Suburbia -Three characteristics of the postwar economy were abundant goods, low unemployment, and a housing boom. -The economic boom was the result of consumerism and the GI Bill. -They wanted to escape urban crime and make a better life for their families. They had automobiles to transport them to and from work.

1958 economist John Kenneth Galbraith published The Affluent Society: the U.S. & some other industrialized nations had created an “economy of abundance” New business techniques & improved technology  standard of living never before thought possible Many Americans began working in white-collar jobs, such as sales & management & for the 1st time in 1956 outnumbered blue-collar workers–people who perform physical labor in industry Multinational corporations were located close to important raw materials & used cheaper labor forces, making them more competitive. 1950s increasing # of franchises, in which a person owns and operates one or several stores of a chain operation. Luxury items  the advertising industry became the fastest-growing industry in the U.S., using new marketing techniques to sell products. Levittown, New York, one of the country’s earliest suburbs, was a mass-produced residential community spearheaded by Bill Levitt. As the mechanization of farms & factories increased, many Americans began working in white-collar jobs, such as sales and management. In 1956, for the first time, white-collar workers outnumbered blue-collar workers–people who perform physical labor in industry. -White-collar employees generally worked for large corporations, some of which expanded into overseas corporations. The rise in luxury products led to the growth of more sophisticated advertising. Between 1947 and 1951, other Levittown-type communities were built all over the United States. -What supported Galbraith’s Affluent Society? Between 1940 and 1955, personal income for many American’s almost tripled. Americans produced more than they could use, and there was a huge increase in the number of homeowners.

During the 1950s, car ownership increased, so too did the need for better and more efficient travel routes. In 1956, Eisenhower passed the Federal Highway Act, the largest public works program in American history; it was a $140 billion dollar project to construct 40,000 miles of interstate highways.

1950s CONFORMITY & CONSUMER CULTURE Corporate leaders wanted employees who could conform to company standards. In the 1950s book The Lonely Crowd, sociologist David Riesman argued that the “inner-directed” man was giving way to the “other-directed” man, with concerns regarding company approval outweighing personal values. The suburbs came to symbolize the American dream, while others saw it as another example of American conformity. America became a very consumer-based economy and culture, where mass advertising led to heavy consumption of new products. Due to advertising, Americans also became very “cookie-cutter,” everyone sought the same products and fashion: a sign of social standing within the community. Pete seeger 1:58 http://www.youtube.com/watch?v=HxT4zD9CTjU

Technological Breakthroughs 1946 scientists working for the United States Army developed one of the earliest computers called ENIAC (Electronic Numerical Integrator and Computer), & it made military calculations 1950s there were many medical breakthroughs such as the development of antibiotics; new drugs for arthritis, diabetes, cancer, & heart disease; & advances in surgical techniques. Jonas Salk developed an injectable vaccine that prevented polio. Soviet Union launched the world’s first space satellite, Sputnik, in October 1957. U.S. launched its own satellite in January 1958. Explorer I is the first U.S. satellite to go into orbit. It was launched Jan. 31, 1958, by a Jupiter C rocket from Cape Canaveral, Fla. Right: ENIAC, center: UNIVAC A newer model called UNIVAC (Universal Automatic Computer) could handle business data & led to the computer revolution. American engineers were making commercial planes smoother & faster. -Polio epidemics swept the nation in the 1940s and 1950s. -New cases of polio declined dramatically. American scientist Albert Sabin later developed an oral vaccine for polio, causing the threat of polio to disappear in the United States.

The Other Side of American Life 27.4: Not everyone in the U.S. prospered during the nation’s postwar boom, as millions of minorities and rural whites struggled daily with poverty. -Single mothers, the elderly, minority immigrants, rural Americans, inner-city residents, African Americans, Hispanics, Native Americans, and people in Appalachia were left out of the postwar economic boom.

Poverty Amidst Prosperity The Decline of the Inner City African Americans Hispanics Native Americans Appalachia

1950s, 1 in 5 Americans lived below the poverty line, a figure the government set to reflect the minimum income required to support a family Writer Michael Harrington chronicled U.S. poverty in The Other America: described how some Americans lived in the run-down & hidden communities of America Poor included single mothers, elderly, minority immigrants, rural Americans, Appalachians, & Native Americans Many Americans moved to the suburbs  the urban areas became home to poorer, less educated minority groups Gov. tried to improve conditions with urban renewal programs, in which they tore down slums and built high-rise projects

1958 African American salaries were only 51% of what whites earned NAACP & the Congress of Racial Equality pushed for equality & economic opportunities for African Americans - had little success The Bracero program, some 5 million Mexican immigrants came to U.S. to help with agricultural needs. These laborers struggled with poverty & worked in unbearable conditions for very little pay. Native Americans were the poorest group in the nation. Through the termination policy, the federal government withdrew all official recognition of the Native American groups as legal entities & made them follow the same laws as white citizens. During 1950s, many impoverished families left Appalachia in search of a better way of life.

Juvenile Delinquency Important social problem in 1950s U.S. = rise in, or at least a rise in the reporting of, juvenile delinquency–antisocial or criminal behavior of youths. Cut across class and racial lines. While most teens did not participate in any illegal activity, teens were stereotyped, especially if they had long hair & dressed in an unconventional manner As baby boomers started attending school, enrollments increased greatly. During 1950s, schools suffered a shortage of buildings & teachers Because U.S.S.R. launched 1st space satellites, the nation’s educational institutions were criticized for a lack of technical education -> efforts were made to improve math & scientific education in U.S. schools Rise in juvenile delinquency blamed on: poverty, lack of religion, television, movies, comics, racism, busy parents, rising divorce rates, and anxiety over the military draft.