The expected offer The potential offer The augmented offer

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Presentation transcript:

The expected offer The potential offer The augmented offer Additional benefits not currently provided that could be considered as ways to augment the offer. The augmented offer Additional benefits not normally provided with the core offer that differentiate from competitors’ offers. The expected offer Additional benefits normally provided with the core offer. The expected offer The basic offer The core product or service offered. Explore a wide variety of strategy templates in Aha! FREE for 30-days.