Structure Account Analysis Own Position Business Development Management Summary Account Analysis Own Position Business Development Business profile Key figures Company structure Key subsidiaries Top 3 business objectives / key projects Procurement strategy Key requirements Market and competition environment Key people SWOT Supplier evaluation We as a customer Frame contract information Business history Share of supply / Sales development Competition environment Unique Value Proposition SWOT Mission Success stories Top 3 objectives strategies Financial planning Key Account Team Team responsivities Relationship matrix Touchpoint Plan Top 5 chances / risks Action plan History of change