Messaging Workgroup Update KC Dahl Learfield News & Ag 573.821.4412 kcdahl@learfield.com Messaging Workgroup Update

Actions We developed a social strategy last year with great results and have outlined a similar strategy with the help of Work Group Funding Grants for this year.

Work Group Funding Objectives This proposal and communication plan was developed to: Educate and inform the public Promote MoCAN as a whole Support work group activities Recruit new members

Actions Use social media to share success stories of MoCAN members, communities, and public.

Which MOCAN Strategic Plan priority will be addressed? 1. Awarded $3500 for the second year in a row – our efforts will be focused on Facebook Estimated Impressions for current campaign: 97,000

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