Auburn University Open Enrollment Communications

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Presentation transcript:

Auburn University Open Enrollment Communications aub.ie/benefits

By the Numbers At least 15 Departments or Units shared information Agriculture Information Technology Alumni Center/Development Liberal Arts Architecture Libraries Audit, Compliance, and Privacy Nursing Business and Finance Outreach Engineering Risk Management Facilities Sustainability Forestry and others! aub.ie/benefits

Website statistics 3,028 page views to aub.ie/benefits 1,999 unique page views Average time on the page: 4 ½ minutes Cumulative length: 13,777 minutes, or nearly 10 days! aub.ie/benefits

Social media/print statistics Facebook: 7,274 reached; 512 likes/engagements Instagram: 1,823 reached; 146 likes/engagements Most popular post: 1,337 reached; 88 likes/engagements More than a dozen emails/AU News mentions aub.ie/benefits

Other tools Countdown clock Postcards Posters Buttons aub.ie/benefits

What worked? What didn’t work? pvj0001@auburn.edu or 844-1604 aub.ie/benefits