- Euro-SICS as an example Comments on European co-operation in a short term economic statistics service - Euro-SICS as an example Jussi Melkas 28.12.2018
It, however, requires product development and partnership definition Introduction: The presentation tries to argue that extending the user base of Euro-SICS is an urgent task It, however, requires product development and partnership definition 28.12.2018
Why do we need Euro-SICS type of service for general use? Globalisation makes Europe a united target for statistics users Because of information overflow, reliable information needs to be branded Speed of communication grows Electronic service is becoming a dominant channel for economic information Customer groups interested in Euro-SICS are larger than central banks 28.12.2018
The role of Euro-SICS as an international economic service Main part of the international economic service is commercial Euro-SICS should see it as a group of customers Euro-SICS should be built in co-operation with OECD, IMF Euro-SICS should be developed to a Europe-wide common brand of ESS A common marketing plan for Euro-SICS should be made on European level on national level 28.12.2018
Product development of Euro-SICS Media combinations are worth considering = Internet service + news service + paper publication Collection of tables is not enough for many customers = graphics + possibility to make own tables = tailor-made user interfaces = special dissemination services Contents are already fairly well developed improvements according to users’ wishes Coordinate metadata with other services (IMF) 28.12.2018
Users Market research is needed to identify potential users possible uses of information media selection Feedback from customers (feedback page, customer surveys) 28.12.2018
Price issues Euro-SICS should be a chargeable service Some information can be disseminated free via other channels (news, key figures) Price categories according to the use of the information own use information brokers No special prices except for the institutions updating the system 28.12.2018
Partnership Eurostat: technical operation of the service (updating process, user interfaces) organising updating and reliability of own estimates NSIs: updating in time and reliability of the data Data Shop Network: marketing and selling 28.12.2018
Division of rights Each party holds the copyright of its data Division of revenues: x% to Eurostat for hosting the service x% to NSIs and Eurostat according to updated series and the use of their data x% to the Data Shop Network to be divided according to its own rules 28.12.2018