YANDEX ZEN based on Award Winning machine learning technology

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Presentation transcript:

YANDEX ZEN based on Award Winning machine learning technology Winner of RecSys Challenge 2015: Ensemble Learning with Categorical Features

BENEFITS OF YANDEX SOLUTION Easy integration → Launcher, Browser, SDK Unique content recommendation engine Huge content base

WHY WE CAN? Global Web Crawler 10M Zen users 10+ years ML experience ZEN: Discovery service done right

HOW IT WORKS Yandex Search Index Data MatrixNet Computer Vision Classification Smart crop Yandex Search Index Data MatrixNet Natural Language Processing Classification Object extraction Topic mining Machine translation Onboarding User preferences data

VALUE DELIVERED User-centric content discovery & recommendation engine Only relevant content for every single user Up to 17× better user engagement vs. traditional News & Content Feeds Stable revenue stream from carefully targeted apps in Native format Delivers up to +200% to device search revenue

Questions? contact me at yadiscovery@yandex-team.com