Launching MyntLink Myntra Partner Portal..

Winning by collaborating

Launching- MyntLink Log on to http://partner.myntra.com Objectives: Customer – Gain complete visibility into your shopper’s needs and behavior Competition – Gauge effectiveness of your brand on Myntra.com Collaboration – Building informational transparency and process efficiency

MyntLink-Key Benefits Self Help- Easy to use UI Live Data feed- 24X7 Information Repository and Sharing One stop shop for all partner transactions Reduction of manual maintenance/follow-ups

MyntLink-Phase#1 (launched) PO fulfillment and gaps Live inwards tracking Partner Portal Launch PO Fulfilment Availability Sell-through Brand Ranking Live Sales & Stock statements Live sales and stock statements Top level business summary Top Seller availability tracking Proactive Replenishment Foster Healthy Competition Ranking Trends Fast Seller identification Discount optimization

MyntLink-Roadmap 1 2 3 Best in Class Processes#2 Phase-1 1 Phase-2 2 Phase-3 3 Reporting and Analytics - PO Fulfilment - Sell-thru - Availability - MyntRank, MyntScore Best in Class Processes#1 - Universal Stock Statement - PI to PO Automation - Markdown Management Best in Class Processes#2 - Commercial Management - Returns management

FAQs • Myntlink data is real time ? – Yes, real time 24/7 with a lag of 1 hour • How far in past can I dig ? – Data is available for past 6 months • Do I need to change the default password on first login? – Yes, using the password change icon on home screen • What is the average turn-around time for reports in MyntLink? – Based on the network speed and server load, it can take between 10 sec to 2 mins • Whom to contact if I have an issue? – Please email with your query to: vmsoncall@myntra.com (Subject as: MyntLink Query-Brand Name)

MyntLink

MyntLink-Login Screen Log on to: http://partner.myntra.com NOTE: Wait for 30 seconds for screen to upload completely Enter userid (pre-created) Enter default password-> Need to change default password on first login Contact us-> triggers an email to MyntLink Admin team Help manual button is an online link to this ppt

MyntLink- Tool Introduction BAMs Default views/tables for high level business activity monitoring (BAM) PO Fulfillment, Availability, Sell-thru, MyntRank REPORTs Detailed SKU/style level reports providing raw data PO Fulfillment, Availability, Sell-thru, MyntScore

MyntLink- Home Screen REPORTs BAMs NOTE: Please wait for 1-2 minutes for all the 4 BAMs to upload and refresh completely A B C D 1 2 5 6 7 8 REPORTs BAMs 3 4 A Go to home screen B Change password C Download user manual D Logout

MyntLink- BAMs PO Fulfillment 1 Availability 2 Sell-thru 3 MyntRank 4 NAME PURPOSE KEY METRICS Provide quick snapshot of PO fulfillments in last 3 months PO Fulfillment Provide current availability snapshot by core/fashion and overall Availability Provide overall STR and FPST for all inwards done post current season start date Sell-thru Provide visibility of how brand is ranked in various ranking groups MyntRank On-time Fill Rate-qty Till Date Fill Rate-qty SKU In-stock % Sellthru Rate-STR% Fullprice Sellthru -FPST% Net Revenue Rank 1 2 3 4 More Info: Helps to put additional filters to a BAM

MyntLink- REPORTs PO Fulfillment 5 Availability 6 Sell-thru 7 NAME PURPOSE KEY METRICS Provide detailed SKU level visibility of all POs approved in last 6 months PO Fulfillment Provide current availability snapshot at style level Availability Provide overall STR and FPST for all inwards done post current season start date at style level Sell-thru Provide sku visibility of brand’s sales, stock metrics MyntScore On-time Fill Rate-qty Till Date Fill Rate-qty SKU In-stock % Sellthru Rate-STR% Fullprice Sellthru -FPST% DOH, Growth, Sales, Stock etc 5 6 7 8

MyntLink Reports

MyntLink-PO Fulfillment Report Log on to: http://partner.myntra.com NOTE: Wait for 30 seconds for screen to upload completely Click Report-> PO-fulfillment Select product related filters as applicable Select PO Approval Date ranges (last rolling 6 months) Download Report-> Granularity : Myntra SKU + Vendor article level

MyntLink-Availability Report Log on to: http://partner.myntra.com NOTE: Wait for 30 seconds for screen to upload completely Click Report-> Availability Select product related filters as applicable Download Report Granularity : Myntra Style + Vendor article level Provides current availability (SKU instock) details

MyntLink-MyntScore Report Log on to: http://partner.myntra.com NOTE: Wait for 30 seconds for screen to upload completely Click Report-> MyntScore Select: Summary, Detailed or Daywise view as required For day-wise, please select day-range not more than 16 days at a time Live replica of original MyntScore weekly report

MyntLink-Sellthru Report Log on to: http://partner.myntra.com NOTE: Wait for 30 seconds for screen to upload completely Click Report-> Sell Through Select product related filters as applicable Select: Myntra “stock Inward date rage” and “sale date range” for the same inwards Granularity : Myntra Style + Vendor article level

TOGETHER! Thank You