Presented by: Rivers Corbett Niki Shaw Raphaël Albert Business Model Canvas Presented by: Rivers Corbett Niki Shaw Raphaël Albert Created by: Rivers Corbett, Niki Shaw, Raphaël Albert (ONB 2017)
Video: Business Model Canvas Watch VIDEO Video: Stategizer.com
Background What is the Business Model Canvas? Where did it come from? “Your business on one page.” “A global standard used by millions of people in companies of all sizes. Use the canvas to describe, design, challenge, and pivot your business activities.” The pre-cursor to all conversations with stakeholders that will want to help you with your business. Ex: funders, mentors, advisors, etc. Initially proposed by Alexander Osterwalder in 2008 based on his earlier work on Business Model Ontology.
Before we start Think Different
Success is about being Different INNOVATION Thinking outside the box Changing your mindset
innovation Apple killed Sony/Nokia not with a new device, but with a platform e.g. their business model
Put it to the test
McDonald's Business model Canvas START HERE
1. Value proposition
2. Customer segments WHO?
2. Customer segments
3. channels
3. channels Marketing
4. Customer relationships
4. Customer relationships
STOp here
5. Key activities Refer to cheat sheet for next 5 slides
6. Key resources
7. Key partners
8. Revenue streams
9. Cost structure
Canvanizer Build your canvas online www.canvanizer.com
Questions? Thank you !