The power of persuasive techniques power point

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Presentation transcript:

The power of persuasive techniques power point

Hi I’m Penny

And I’m Peter!

And we’re the persuaders And we’re the persuaders! Together we’re going to teach you powerful persuasive techniques that you can perfect in your pen work and persuade people.

What like hypnosis? Sort of, but with words

Get out! You can persuade people with words? Sure. Check out these great persuaders with words.

Hitler, martin luther king, rosa parks (leader of civil rights movement got arrested for sitting at the front of a bus with white people when there were no seats left. Queen elizabeth 1st- great speaker, obama, julia gillard (good persuader despite the aussie nasal accent)

So what’s with using lame graphics like us in this powerpoint? Teacher thought it would make the power point more interesting. It’s also a touch of parody to make things more persuasive.

I’m sick of your questions What’s a parody? Hey do you want to go out tonight? I’m sick of your questions

The power of persuasive techniques power point Here are some techniques to help make your writing more persuasive.

PERSUASIVE TECHNIQUE 1: Alliteration Repeating the first sound of different words is alliteration. They also start with the same letter. Eg; To argue like that makes those people cruel, calculating and corrupt!

Write a sentence that uses alliteration. 1 minute to practice: Write a sentence that uses alliteration.

PERSUASIVE TECHNIQUE 2:

PERSUASIVE TECHNIQUE 2 REPETITION Repetition of words creates emphasis. Eg: We must all try to write with purpose, write with feeling and write using techniques to persuade. Using the word ‘write’ 3 times gives it more emphasis.

Write a sentence that uses repetition. 1 minute to practice: Write a sentence that uses repetition.

PERSUASIVE TECHNIQUE 3 Rhetorical Question

A question which does not require an answer. RHETORICAL QUESTION A question which does not require an answer. This type of question is so obvious it does not need an answer and it can help to reinforce a point. Don’t you think?

1 minute to practice: Write a RHETORICAL QUESTION

PERSUASIVE TECHNIQUE 4 Tone of Voice Tone of writer’s voice: ridicule, sarcastic, negative, aggressive, supportive, sympathetic, rational, even-handed, gentle..

The tone of a piece of writing is the emotion of the writer that comes through when it is read. The tone in a piece of writing can help to persuade the reader. There can be a balanced, fair tone, an angry tone, an exaggerated tone, a sarcastic tone, etc

Here’s a topic: facebook

Write a sentence about Facebook with an angry tone. 1 minute to practice: TONE OF VOICE Write a sentence about Facebook with an angry tone.

Write a sentence about Facebook with an gentle tone. 1 minute to practice: TONE OF VOICE Write a sentence about Facebook with an gentle tone.

PERSUASIVE TECHNIQUE 5: Metaphors/simile Metaphors and Similes are used in figurative language to compare and contrast different objects or ideas. They are formed when words are put together so skilfully they conjure up pictures in the minds of the reader.

A simile: “This issue is like a hot potato and no one wants to touch it.” A simile makes comparisons using the words “like” and “as”.

Simile: My love is like a red, red rose

A metaphor: “ This issue is like a boat on rough water A metaphor: “ This issue is like a boat on rough water. Everyone has an opinion that is tossed around.” A metaphor makes symbolic and direct comparisons between two objects.

Write a sentence that uses a metaphor or simile 1 minute to practice: Write a sentence that uses a metaphor or simile

PERSUASIVE TECHNIQUE 6: Emotive Language Like many persuasive techniques, emotive appeals aim to engage people’s feelings, not logic or reason. If a writer can manipulate a reader to feel a certain way, that reader should be more likely to agree with the writer’s overall contention. Often writers will use other forms of persuasive language techniques in order to appeal to people’s emotions.

Write a sentence that uses emotive language 1 minute to practice: Write a sentence that uses emotive language

An example of persuasive writing from 1950. Use of expert opinion Alliteration repetition hyperbole Emotional appeal Inclusive language An example of persuasive writing from 1950.

PERSUASIVE TECHNIQUE 7: Hyperbole Use of exaggeration in your writing to persuade the reader. Eg: This handout is the most amazing, wonderful and the greatest thing in the universe. Forceful and overblown language to get the point across.

Write a sentence that uses hyperbole 1 minute to practice: Write a sentence that uses hyperbole

PERSUASIVE TECHNIQUE 8: Expert Opinion/Quotes Using an expert or important person’s opinion to make your argument seem more convincing. Experts are often called upon to make one side seem stronger and more believable. Here’s a quote from Albert Einstein…………

Write a sentence that uses an expert opinion or a quote. 1 minute to practice: Write a sentence that uses an expert opinion or a quote.

An anecdote

PERSUASIVE TECHNIQUE 9: Anecdote/ personal experience Anecdotes and personal experiences are stories involving real life events, a true story. Such stories can be used to back up an argument. To support a contention, and to make themselves appear more credible, writers often use personal anecdotes. Eg text; “I can tell you that, as a teenager, it can sometimes be very difficult to get up in the morning when you have spent most of the night social networking!”

1 minute to practice: Write a sentence that uses personal experience or an anecdote about the topic of using computers.

PERSUASIVE TECHNIQUE 10 Inclusive language This is writing that directly addresses the reader, either personally or as a member of a shared group. It involves words like, us, we, you, our.

Write a sentence that uses inclusive language. 1 minute to practice: Write a sentence that uses inclusive language.

Look at all the techniques used in this old ad from 1950 Use of expert opinion Alliteration repetition hyperbole Emotional appeal Inclusive language An example of persuasive writing from 1950.

In Term 2 of this year you will be required to write a persuasive essay for the NAPLAN test. You will use some of these techniques you have practiced during this power point in your essay. Over the coming weeks we will be practicing aspects of NAPLAN and preparing you to write.

Expert opinion/use of quotes Anecdote/personal experience Here are 10 examples of Persuasive techniques Alliteration Repetition Rhetorical Question Tone of Voice Metaphors & Similes Emotive language Hyperbole Expert opinion/use of quotes Anecdote/personal experience Inclusive language

Bye now