Technology Sourcing at

Project Scope Tools for selecting technologies Roadmapping - the true starting point Identifying external sources of technology Bringing the technology in-house Technology Transfer Next Steps

Current Situation at Kraft Kraft’s illustrious history Current technology sourcing Gatekeeper Ad Hoc

Technology Management Core Competency assessment Voice of the customer Roadmapping Business Strategy Technology Strategy

Technology Management (cont..) Technology sourcing Decision factors Identification strategies Examples

Technology Sourcing Identification Acquisition Learning from other’s experience Acquisition Challenges Legal Issues

Technology Transfer Bringing technology in-house Adaptation Communication Incentives Adaptation Integration

Conclusion/Next Steps YOU CAN DO THIS! Balance business pull & technology push Core-Competencies Roadmapping Formal process for technology sourcing Communications strategy Next Steps - Project Plan