Playing the Web William White, Yahoo! Media Innovation Group

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Presentation transcript:

Playing the Web William White, Yahoo! Media Innovation Group

Yahoo! Media Innovation Group Develop Flash widgets and small web applications Social apps, offsite destinations: Facebook MySpace Desktop Cross network social applications OpenSocial Y!OS Application Platform

Getting Apps out of the Lab Get good at building them quickly Metric driven, short development cycles Rinse and repeat Find somewhere to put them Maintenance and ongoing support Security issues with Flash and external APIs

Easylistener Code Creator

Music Blogs Facebook Application

Blog Remix Desktop AIR application

Yahoo! Web Playlists

Yahoo! Web Playlists OpenSocial application built in Flex Same AS3 code runs on MySpace and YAP Users: Save their favorite mp3 blogs Create playlists of their favorite mp3s Browse or listen to their friend's music Build collaborative playlists with their friends Display their favorite playlist on their profile page

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