Keys to Successful Capital Campaigns J. Clif Christopher, CFRE

Biblical Platform 1 Chronicles 29 Offerings to Build the Temple “For Who are we that we should be able to make this freewill offering? For all things come from you, and of your own have we given you.” (vs 13-14)

Biblical Principles Opportunity must be given Specifics sought around a vision No compulsion to give Leaders must lead – David was first

If your hand is not in the pocket, whose hand is? Remember If your hand is not in the pocket, whose hand is?

Timing Matters Christmas Easter – Spring Break Summer – School Snowbirds 9 – 12 months out!

Do We Need Outside Help? (Cost .5 – 5%) Yes, if you need more than 1x budget Yes, if you want to raise 2x more Yes, if you want your pastor to focus on his/her strengths Yes, if you prefer a unified congregation Yes, if you think it is possible something unplanned may occur Yes, if you want to improve overall stewardship

Fail Because Latest and greatest No vision No major gift plan Pastor not 100% IN Internal conflict Recruited wrong leaders Goal wrongly set Lack of trust (past behavior) Got in a hurry No Feasibility Study

Your Campaign’s Pathway to Success PASTOR - CONSULTANT 30% - “compelling” vision 20% - top 5 major gifts 15% - leadership takes ownership 10% - advance gifts set pace 10% - congregational involvement 10% - solid communications 5% - general church gifts _____ 100% - maximum response Leadership Team

Don’t Major in Minors

J. Clif Christopher, CFRE