Jackets and hoodies off Homework diary out Pencil out Prestwick Academy PRESTWICK ACADEMY 2014 -2015

Influences on Consumer Choices & Sustainability Learning Outcomes I am learning to……………………. Explore in more depth the issues which may affect food choice. Discuss further the link between food choice and health. Identify and discuss the influence from external sources.

Success Criteria I can demonstrate a sound understanding of some key influences on consumer choice. I am aware of the influence of seasonality/local foods and sustainability on consumer choice. I can identify the impact on an individual's health. I can identify and discuss the impact of media.

Other issues affecting food choice: Seasonality and food miles Local foods Sustainability Think about the environment. People may be influenced by these issues if they are motivated by environmental concerns.

Food Miles; Seasonality Definition: Food miles are the total number of miles your food has travelled from where it is grown to your plate. Discuss issues after watching clip https://www.youtube.com/watch?v=t4VQ9pgWCFA

Food Seasonality

How do you know if it’s in season? http://eatseasonably.co.uk/what-to-eat-now/calendar/ http://www.eattheseasons.co.uk/ Use the internet or free supermarket Magazines are full of seasonal foods and recipes. MEDIA INFLUENCE?

Definitions Seasonality of food refers to the times of year when a given food is at its peak, either in terms of harvest or its flavour. Seasonality of food can be different depending on the country you are in. Different food require different climates to grow their best in.

Plentiful Tastier Cheaper Fresher More nutritious Benefits of seasonal foods Plentiful Tastier Cheaper Fresher More nutritious

What does Local really mean? Local farmers = building up relationships and knowing where and how your food it grown Less Travel = freshness = taste= flavour Local Economy = more money for local business Less Food Miles = cleaner environment Restaurants = some grow their own

Definitions Local food or the local food movement is a "collaborative effort to build more locally based, self-reliant food economies - one in which sustainable food production, processing, distribution, and consumption is integrated to enhance the economic, environmental and social health of a particular place."

Local vs Worldwide It is good to use local when you can. A balance between the two would be good for local and global economy. Watch Tom Kitchin clip on seasonality: https://www.bing.com/videos/search?q=tom+kitchin+seasonality&&view=detail&mid=6A4F819AD8256A8182916A4F819AD8256A818291&&FORM=VDRVRV

Sustainability ‘From Farm To Fork’ 1. Local & seasonal. 2. Organic & sustainable farming. 3. Reduce foods of animal origin & maximise welfare standards. 4. Excludes fish species identified as at risk. 5. Fair-trade-certified products. 6. Promote health and well being. 7. Food democracy. 8. Reduction of waste and packaging. Sustain’s 7 Principles of Sustainable Food: Aiming to be waste-free. Reducing food waste (and packaging) saves the energy, effort and natural resources used to produce and dispose of it, as well as money. Eating better, and less meat and dairy produce. Consuming more vegetables and fruit, grains and pulses, alongside animal products produced to high-welfare and environmental standards in small amounts, helps reduce health risks and greenhouse gases. Buying local, seasonal and environmentally friendly food such as organic from local farms, This benefits wildlife and the countryside, minimises the energy used in food production, transport and storage, and helps protect the local economy. Choosing Fairtrade-certified products. This scheme for food and drinks imported from poorer countries ensures a fair deal for disadvantaged producers. Selecting fish only from sustainable sources, certified by the Marine Stewardship Council (MSC). Future generations will be able to eat fish and seafood if we act now to protect our rivers and seas and the creatures living there. Getting the balance right. We need to cut down on sugar, salt and fat, and most of us want to avoid questionable ingredients and processes such as genetic modification (GM) and some additives. Growing our own, and buying the rest from a wide range of outlets. Fresh out of the garden or allotment is unbeatable, and a vibrant mix of local markets, small shops and cafes, and other retailers provides choice, variety and good livelihoods.

Definitions Sustainability means ‘being able to maintain or keep something going for a length of time’.

Consumer Choice Having a range of foods from around the world, and not just stocking seasonal or local foods gives the consumer more choice all year round. For example strawberries at Christmas time.

Summing Up Scotland’s Larder has a lot to offer as a local food source to us and as a form for export to other countries. Seasonal Foods are usually cheaper, fresher, tastier and plentiful.

Impact on Individual’s Health Discussion How could choosing seasonal foods have an impact on an individual's health? Can you identify seasonal foods that would be good for health? Explain.

HOMEWORK How much do you know? Complete the Food Choices homework to test your knowledge.

Teacher notes only Selecting fish only from sustainable sources, certified by the Marine Stewardship Council (MSC). Future generations will be able to eat fish and seafood if we act now to protect our rivers and seas and the creatures living there. Getting the balance right. We need to cut down on sugar, salt and fat, and most of us want to avoid questionable ingredients and processes such as genetic modification (GM) and some additives. Growing our own, and buying the rest from a wide range of outlets. Fresh out of the garden or allotment is unbeatable, and a vibrant mix of local markets, small shops and cafes, and other retailers provides choice, variety and good livelihoods.

Teacher note only Aiming to be waste-free. Reducing food waste (and packaging) saves the energy, effort and natural resources used to produce and dispose of it, as well as money. Eating better, and less meat and dairy produce. Consuming more vegetables and fruit, grains and pulses, alongside animal products produced to high-welfare and environmental standards in small amounts, helps reduce health risks and greenhouse gases. Buying local, seasonal and environmentally friendly food such as organic from local farms, This benefits wildlife and the countryside, minimises the energy used in food production, transport and storage, and helps protect the local economy. Choosing Fairtrade-certified products. This scheme for food and drinks imported from poorer countries ensures a fair deal for disadvantaged producers.

Success Criteria I can demonstrate a sound understanding of some key influences on consumer choice. I am aware of the influence of seasonality/local foods and sustainability on consumer choice. I can identify the impact on an individual's health. I can identify and discuss the impact of media.