SOCIAL PSYCHOLOGY An introduction.

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Presentation transcript:

SOCIAL PSYCHOLOGY An introduction

We are social animals and our behaviour is influenced by the presence of others !

We need to cooperate We need relationships

We exist in groups and some are more powerful than others Rich Male Poor Female Black Alien White We exist in groups and some are more powerful than others

Social Influence OBEDIENCE Conformity

Good and Bad ALTRUISM AGGRESSION

STEREOTYPING DISCRIMINATION PREJUDICE RACISM SEXISM ATTRIBUTION OF BLAME

DEFIANCE OF AUTHORITY ATTITUDES

BYSTANDER EFFECT – WHAT WOULD YOU DO ?

Groupthink – Can it take us to war? Thinking NO! but saying YES ! To conform to the group !!

Experiments ! Milgram – Experiment on Obedience to authority Would you give a fatal Electric shock? Because You were told to !

Darley and Latane – Experiment on bystander apathy. “He doesn’t really need any help” “He’s probably drunk” “Someone else will handle it”

Jane Elliot – Blue eyes/Brown eyes field experiment on discrimination A Class Divided into blue eyes and brown eyes in 1960’s America ! How did they feel – what did they learn ?

Zimbardo – Stanford Prison experiment on social roles Ordinary men turned sadistic after being given the role of guard !

“The social psychology of this century reveals a major lesson: often it is not so much the kind of person a man is as the kind of situation in which he finds himself that determines how he will act." MILGRAM (1974)

SOCIAL PSYCHOLOGY Doesn’t just teach us about individuals, groups and societies …………… it can also CHANGE them !