Life in the 1950’s.

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Presentation transcript:

Life in the 1950’s

Background Technological changes Steady economic growth Government and military spending Unemployment 5% and Inflation 3% Highest standard of living in history

Politics in the 1950s Moderate Republicans won in a landslide victory in 1952-56 Didn’t really want to be a politician Didn’t accomplish much in 8 years Never dealt with the issues of the have nots Dwight Eisenhower

Consumer Culture Prosperity produced a consumer culture Advertising Variety and availability of products Credit cards and revolving debt Seen as a means of upward mobility Family centered purchases Nixon--Capitalism is superior quantity and quality of goods provides proof

Consumer Culture cont. 60% of Americans are considered middle class GI Bill helped educate veterans 1945-50 Americans bought 21.4 million cars 20 million refrigerators 5.5 million stoves 11.6 million TVs

Growth of Suburbs Also called white flight 1/3 population settled in suburbs in the 50s 1950-7- suburban population jumped from 36-74 million People are more isolated and protected from city life Levittown

Suburbs continued Mass production of housing encouraged growth Levittown Few minorities could afford new homes Suburban families found privacy, security, space in larger homes Homogeneity Auto industry mushrooms ’57 Chevy

Baby Boom: 1941-1964 Postwar birthrate climbed 1930s population increases-7.2% 1940s to 50s population increases-14.5% 1950 to 60s population increases-18.5% Baby and child care philosophy shifts--becomes more child centered Benjamin Spock Reflected emphasis on family life Encouraged women to stay home

Television Replaced radio and movies as main source of entertainment Shaped American culture Conveyed news and entertainment Advertised new products and fashions Targeted middle class and traditional values 1954-TV dinners Changed communication of family Reinforced stereotypes

Characteristics of 1940’s and 1950’s Early marriage Child bearing Suburban lifestyle

Characteristics of 1940’s and 1950’s Experts said: Television Shifting roles and “women’s work” Volunteer organizations

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