Sociedad Digital de autores y editores Marc Gauvin sDae DRM and Author Collective Management Societies AXMEDIS Dec 1 2005 Florence.

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Presentation transcript:

sociedad Digital de autores y editores Marc Gauvin sDae DRM and Author Collective Management Societies AXMEDIS Dec Florence

sociedad Digital de autores y editores Who we are The problem Solutions Conclusions

sociedad Digital de autores y editores The Sociedad General de Autores y Editores (SGAE) Collective Management of Works: Musical Audio Visual Performing Arts sDae as SGAEs digital arm for: internal processes re-engineering promotion and distribution of content over the internet. Microgenesis S.A. sDaes main partner for content project and business development.

sociedad Digital de autores y editores The Problem A completely new paradigm Economic, Social, Political Challenges No clear picture n sides to n issues Limited consumption window but exponential Content growth

sociedad Digital de autores y editores No values for: Total Content throughput % with monetary tags % without monetary price tags New ecosystem roles new species for: Creators, Producers, Distributors Etc. CMSs need for every step of the value chain The who, what, where, when and how For all IP they represent (Work, Manifestation, Instance..) Whether or not IP is remunerated The Problem

sociedad Digital de autores y editores Todays Solutions La Central Digital More about the Central Digital Future Solutions Interoperable Standards Distinguishing the thing from the thing Solutions

sociedad Digital de autores y editores What does La Central Digital (LCD) do? For whom? Content owners For ISPs For Distributors and E-tailers LCDs Clients can La Central Digital

sociedad Digital de autores y editores Archives Documents Catalogues Protects Delivers What the LCD does

sociedad Digital de autores y editores Authors Producers Public archives Institutions Etc.

sociedad Digital de autores y editores Jazztel Wanadoo Ya.com Terra ISPs

sociedad Digital de autores y editores Standards MPEG 21 provides basic technological blocks Digital Item Technology (Resoucre description, tool integration, identification etc.) Rights Expressions DI Streaming DI Adaptation DI Binarization (BIM) Etc. DMP Interoperable DRM Platform (Integration of Blocks) Content Information (DCI) Content Format Registration of DCIs Integration of DRM Tools Standard Devices

sociedad Digital de autores y editores Get the full suite online for online Content commerce Store front Inventory Back-office Or just Link to Inventory and LCD back office La Central Digital

sociedad Digital de autores y editores Standard DRM Semantics and Syntax for Functions (i.e. what can be done with content) Entities Content Content Elements Resources Standard File Format Standard Devices Standards

sociedad Digital de autores y editores the Mind The Semantics of IP DMP Creation Model uses Work Independent Work B Manifestation (By Author of B) Depends on Manifestation D of B (By Author of D) Manifestation C of B (By Author of C) Adaptation Derivative Work C of B Depends On Adaptation Derivative Work D of B uses Depends On Instance In the Mind Physical

sociedad Digital de autores y editores DMP Value Chain

sociedad Digital de autores y editores Multiplied by Orders of magnitude

sociedad Digital de autores y editores DMP Interoperable DRM Platform (IDP) Make DCI/DCF Work License & Metadata Content Creation Mp3,mp4, wav Metadata DCI Content RA Register DCI CID Register License Standard DRM Tools DMP Device

sociedad Digital de autores y editores Conclusions To enable the full potential of the Digital space we need: Distributed and automated processing licensing Standard Technology and/or Devices for Interoperable: Creation and packaging content Identification and registration of content packages (DMP RA) Identifying and registration of content (ISWC,ISAN etc) Implementation of DRM Tools For using and communicating content Without the above the only solutions available are those such as La Central Digital SGAE/sDae are developing both