WEBINAR Use Live Video To Drive Customer Engagement And Experience Nick Barber, Analyst October 26, 2017. Call in at 10:55 a.m. Eastern time

67% of the watch time happens after the event. Viewers watch live video 3x longer. Source: Facebook (https://www.facebook.com/)

Interaction Access Cost Real time interaction Access Cost

Director of social media Mike Delgado Director of social media Experian

Mike Delgado Alicia Baumann Director of social media Experian Alicia Baumann Senior webinar producer Procore Technologies

Mike Delgado Alicia Baumann Ryan Sullivan Director of social media Experian Alicia Baumann Senior webinar producer Procore Technologies Ryan Sullivan EVP performance marketing services Performics

1. How do you come up with a good topic?

2. What equipment and platforms do you use?

3. How do you drive engagement?

4. What does success look like?

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Nick Barber nbarber@forrester.com Twitter: @nickjb