BIRMINGHAM TRINTY SUMMARY

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Presentation transcript:

BIRMINGHAM TRINTY SUMMARY TRINITY MAP & INFO LINK Two of the Birmingham Trinity sites are situated at elevation on both sides of the Park Regis Hotel and the third on the approach to the Hagley Road 5 ways roundabout. The height and positioning of all three sites maximize their exposure to the intersection of 5 major roads, carrying millions of shoppers, commuters and entertainment seekers into the city every day. The Birmingham Trinity features 3 faces on a key gateway into and out of Birmingham city centre BIRMINGHAM TRINTY SUMMARY IMPACTS* 4,949,482 FORMAT Mega 6 Portrait Subtle Motion SIZE 3x 7m (h) x 5m (w) (37.5m²) LOOP LENGTH 6 x 10 seconds NETWORK Dwell, Film, FMCG, Retail and School Run ROUTE ID 123547341 / 1235473542 / 1235473543 *ROUTE 2016: per fortnight, 100% sov

BIRMINGHAM TRINITY FAST FACTS AUDIENCE INSIGHTS M F Ab Abc1 15-34 25-34 35-44 45-54 55+ 60% 40% 28% 52% 13% 18% 20% 21% ACORN GROUP PROFILES Student Life Index 129 vs. UK Average Executive Wealth Index 182 vs. UK Average Lavish Lifestyle Index 287 vs. UK Average FAST FACTS Each entrance of the roundabout is controlled by a 1 minute traffic light loop delivering maximum dwell time and ad engagement. Each of our screens can be screens can be seen by every entrance of the 5 ways roundabout. Extended dwell time from the traffic lights also result in an above average frequency. Email: info@8outdoor.com | Call: +44 (0)20 3405 5754