Robo stop By: Angela LaBella
Product description Life size, 5’8” tall Has three difficulty settings Easy Intermediate Expert Has a punting setting to help players trap the ball out of the air Speed settings that control how fast robo stop can get to the ball to save it Perfect for forwards to practice precision shooting Perfect for practicing when injured goalie or lack there of goalies
Product
Target Audience College soccer teams Club soccer teams Perfect practice goalie Individuals (who have the funding) who want to be better shooters by having a life size gaolie
Method An add would be put in sport magazines Will be sold and promoted at: Soccer tournaments Conventions Professional games Each sale will be equip with free shipping and handling! An add would be put in sport magazines Commercial would include a showing of skill abilities Discuss different levels of abilities for robo stop Would use a professional athlete shooting on it and robo stop at different difficulty settings playing goalie Event Flyer
Sponsorship/Fundraiser from nike Nike will have naming rights Nike check will go across robo stops chest Coaches all over the nation will be invited to opening release of product Would be held Beaverton, Oregon where the Nike headquarters are located April 20, 2014 right after most soccer spring seasons are over Will market fundraiser by playing commercials during MLS games on TV when most coaches would be watching Leveraging – free trial demonstration for potential buyers Robo Stop/Nike Contract and Robo Stop merchandise