Polycom PowerCam PresenterTM Training

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Presentation transcript:

Polycom PowerCam PresenterTM Training

PowerCam Presenter Training What is “PowerCam Presenter”? What are the solution components? How does it work – End User scenario Target audience and eligibility Where will this solution be offered? (Global) Competitive Positioning – USPs Program launch details and time lines Summary

What is the Polycom PowerCam Presenter System? An integrated Instructor/Presenter/Teacher tracking camera solution. Allows complete movement and freedom of teacher that utilizes smooth continuous tracking via new acoustic technology. Integrated with the VSX platform Can be utilized with any videoconferencing system as stand-alone automated camera

Overview Automatic camera tracking using ultrasonic technology 50’ maximum distance (user to camera) Locator – light weight, wireless ultrasound transmitter with removable belt clip & lanyard User wearable Battery run time 8 hours Charges in 2 - 4 hours w/supplied charger (100/250V 50/60Hz) Can not be used while being charged! Camera (PowerCam Plus) that is included in “kit” has been modified with ultrasonic responsive microphones. A “standard” PowerCam Plus camera does not support this solution nor can it be modified to do so.

Polycom PowerCam Presenter Components Controller Box (VSX 7000e based)- Controller Ultrasonic Emitter Pack with Transducer- Locator Power Cam++ - Camera Remote Control Unit – Remote Accessory kit (cables, documentation etc.,)

PowerCam Presenter TM Tracking Camera solution Patent application in process Launch at PUG, GA Q4 ’06 Market validation The Polycom PowerCam Presenter has a superior price/performance. Void in market since Parkervision dropped. Uses Polycom patent technology for Automatic Camera Positioning but repurposed for tracking a moving person with ultrasonic device.  Major advantage (our technology) since we think barrier to entry is too high for competitors.   Education market’s #1 request. Parkervision revenue at peak was ~$10M/year

Components continued

Components continued

Features Camera that automatically tracks to follow a person wearing the wireless Locator Automatic, and can be used in manual mode Automatic Zoom function Ability for user to select framing options via Presenter remote; center, left, right, close-up and wide angle Ability to store and recall four presenter views / presets Can be used as a Main camera with VSX 8000/7000e Can be connected to ANY videoconferencing system Can be used as a stand-alone camera for other application like training presentations, video streaming, motion media etc., Offered in both NTSC & PAL formats

Usability UI is English Optimal camera placement 6 - 7’ above floor Locator can be placed inside of pocket

How does it work – End-User operations Basic local/traditional instruction (Composite or S-video output) Basic Interactive Videoconferencing between schools Advanced Interactive Videoconferencing between two or more schools Press tracking icon button on RCU, camera immediately finds acoustic transmitter, usually clipped to teacher’s belt Teacher begins to walk naturally without having to worry about manual camera control or using camera presets

Target Audience/Prospects GTM with Channels and Strategic Partners Target market segment and specific audience within the segment K-12 schools, Colleges, Universities, Corporate Training organizations, Government Agencies, Military Branches, Teaching Hospitals, Corporate Training, Military Training Facilities and installed and legacy videoconferencing systems Input into the sales decision – teachers, school leadership, dean, IT staff, technology coordinators, grant writers, administrators, HR Training personnel, Training Officers

Global Target Rooms, Applications, Environment Priority Room Application Environment Key Product 1 Classroom <30 people General Distance Learning, AP, Dual Enrollment, Electronic Field Trips, Cultural Exchanges Primary and Secondary Schools Museums Content Providers PowerCam Presenter 2 Classroom/Training Room <30 people Specialized courses of instruction, research TAFE/Vocational Colleges Universities Corporate Training 3 Auditorium >30 people Specialized courses of instruction Higher Education or Corporate Training 4 Distributed or Blended Learning Government/Corporate Training/Medical specialized courses of instruction Base, Training Commands, Teaching Hospitals, Agencies, Court Room

Competitive Positioning - USPs How do we win in accounts - offer PCAP, PGAP, Tuition Reduction Program, Honors Program where offered Can be sold into any videoconferencing account Competitive: Price – Performance Only camera that zooms in and out automatically while tracking the speaker! Battery life 8 hours

Launch Details -Collateral and Sales Tools Data Sheet- posted (on 23 Oct 2006) in three locations- www.polycom.com/education, Sales Portal and PRC FAQ’s- posted in three locations F&B- posted in three locations Presentations- Internal, Channels, Customer- posted Flash demo- posted at www.polycom.com/education

Launch Details - Web All information posted on www.polycom.com/education, PRC, and Sales Portal on 23 October 2006: Presentations Data Sheet FAQ’s F & B Flash Demo Product Bulletin

Summary Schools, Governments and Corporate training facilities desire automated cameras for interactive videoconferencing! This is an all-in-one integrated solution offered for best Global price/performance Polycom Product- branded Polycom Any video conferencing platform can be used! All video conferencing customers are potential Polycom customers