IEEE-HKN Report to EAB 23 November 2013 John Orr, President, IEEE-HKN Nancy Ostin, Director, IEEE-HKN 1/10/2019

Current State of IEEE-HKN Active Chapters increased from 97 (in 2012) to 157 (in 2013), 62% increase Four new and eight re-activated Chapters in 2013 Retention as of August 2013 (from MGA): Overall IEEE student members: 26% IEEE-HKN student members: 46% Alumni database: From 8,044 (in May 2013) to 9,562(Nov 2013), increase of 19% Social media: Current reach on Facebook is to 45 countries, over 120,000 people. The gender breakdown is 29% women and 71% men. Top two countries for followers are India and the United States. 1/10/2019

IEEE-HKN FY13 Budget & Forecast 2013 Budget $k 2013 Forecast $k # Inductees 2260 2518 Ind. Fees @ $60 each 135.6 151.1 MGA fee @ $32 each 72.3 80.6 Total Revenue 375.6 309.7 Expenses 359.9 Auth. Mktg. Overspend 160 Total Expense 519.9 Net P&L (210.2) Net of Auth Overspend (50.2) Net if IEEE-HKN recv’d $60 30.4 1/10/2019

Student Leadership Conferences 2013: Arizona State, 15-17 March, 2013 Virtual Leadership Conference, 24 October, 2013 2014: Iowa State,14 – 16 March, 2014 2015: U Cal, Berkeley (Centennial of the Berkeley Chapter) 1/10/2019

Awareness/Outreach Events Founder’s Day: 28 October 2013 22 Chapters reported activities Eminent Member Dr. Faqir Chand Kohli Induction at MIT, 11 October, 2013 Tuskegee, WPI, UCLA

Five Year Business Plan Establish a business plan based on a market assessment for new revenue opportunities, growth potential, Chapter growth, increased invitation acceptance rate. Five year business plan assumes: Multi-year market study Awareness building for IEEE-HKN Growth in size and accuracy of Alumni Data Base Develop Corporate Partners program, identify potential corporations, develop and execute awareness campaign Establish IEEE-HKN as a market for recruiters Introduce new products to meet other marketplace needs 1/10/2019

IEEE-HKN Development Concepts Students Chapters Officers/ Alums Corporate Store/ other University recruitment of graduate students Expand Awards for service and leadership Graduate Student Program Industry Advisory Board Expand Advertising in THE BRIDGE IEEE-USA joint project for students to publish e-books IEEE-HKN Training platforms and materials Officer Training and Faculty Advisor Retreat Corporate Recruiter Program Research to quantify impact on corporations by IEEE-HKN Match IEEE-HKN Students and Chapters to National High School competition events Additional events (ex: Founders Day) Society Cooperative Projects Job or Career Fair Internship and co-op programs Expand opportunities to be published Develop program to provide volunteers to societies and conferences Key Chapter Reward Program Undergraduate Research Conference Society conference tracks on undergraduate student research Student Research Publication Global Expansion Chapter insignia and signage IEEE-HKN Annual Report Corporate Sponsorship or partnership expansion Distinguished Lecturer Series Establish Region/Section IEEE-HKN presence Chapter Mentoring or Brother Chapter (established chapters mentoring new chapters) Formal mentor program Technical program co-sponsorship Alumni sales via the IEEE-HKN Store 1/10/2019

Summary of Business Development Activities Currently Underway IEEE FinCom authorized up to $175k overspend in FY13 IEEE Foundation authorized establishment of an “Annual Fund” for contributions that is immediately spendable Market Scan: RFP out; proposals under review List Management: Underway, 19% increase in good records Enhance Chapter Activities: Founder’s Day held; photo/video contests underway Awareness Building: LinkedIn (4,365 Followers), Twitter (150 Followers), Facebook (1,501 Likes) IEEE TV/Media: Successful Virtual Leadership Conference 1/10/2019

Status of FY13 Development Activities Project Budget Will Use Purpose Status Estimated Completion Market Scan $50,000 Potential opportunities for IEEE-HKN growth and financial stability Once approved and the timeline has been established, will commence immediately April 2014 List Management $20,000 $18-20,000 To clean and update the current IEEE-HKN and HKN lists Proposals received; will start presentation stage ASAP December 2013 Enhance Chapter Activities $10,000 New events Founders Day Photo & Video Contests Ongoing Chapter Advisors $12,000 Recognize the value of Faculty Advisors Invite to SLC; Polo Shirts Recognize years of service March 2014 Awareness Building Outreach to different audiences Preparing collateral materials; Reprint THE BRIDGE (3 issues in one) “Key Chapter Award” Chapter Banners  December 2013-January 2014 1/10/2019

Status of FY13 Development Activities (cont.) Project Budget Will Use Purpose Status Estimated Completion Annual Giving $12,000 $6,000 Will send year end solicitation based on updated lists Will ask for support of the SLC   December 2013 IEEE-TV & Media $20,000 Reviewing proposal For content to be created in 2014 December 2014 Website $25,000 $0 The website is being transferred to the IEEE.org site March 2014 Corporate Partnerships $3-4,000 Establish relationships with corporations. Need Corporate list from list management cleansing service Developing collateral materials Waiting for creative services to develop branding ad suite 1/10/2019

Financial Plan, 2014 - 2018 2014 2015 2016 2017 2018 # inductees 2550 2700 2900 3100 3500 Revenue 287.3 354.4 417.8 490.1 549.0 Expense 363.6 480.9 510.6 585.7 501.2 Net (76.3) (126.5) (92.8) (95.6) 47.8 Net if full $60 rcv’d 5.3 (40.1) 3.6 159.8 Amounts in $1,000’s 1/10/2019

Strategic Planning Committee chaired by Steve Goodnick 5-year Goals Realize sustained membership growth Establish financial security Expand signature activities Grow alumni participation Integrate IEEE-HKN fully into IEEE Establish corporate partnerships 1/10/2019

Thank you! IEEE-HKN Report to EAB 23 November 2013 John Orr, President, IEEE-HKN Nancy Ostin, Director, IEEE-HKN 1/10/2019