BUSINESS OF PHOTOGRAPHY

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Presentation transcript:

BUSINESS OF PHOTOGRAPHY ESAN JOHN HARRIS

What you need to start up You don’t need a camera … what you need are Passion A mentor A library of photography books A portfolio. You finally need a camera

Preparing a portfolio A portfolio is an organized body of your best works, intended to show your style and method of work.. It could be either an Online portfolio… your website, and your social media gallery Offline portfolio… your photo book, your tablet. A portfolio presentation is vital to the growth of your photography business in so many ways… It’s the first hand means of convincing your potential clients to book you To a potential client its says you are experienced and you mean business.

Preparing a portfolio (cont) Steps to take: Start a project Second shoot Shoot for free/ don’t shoot for cheap. Assign a friend or a mentor you have access to screen your works and pick out the best ones Create a website.

Networking BUILD YOUR NETWORK … BUILD YOUR FAME.. BUILD YOUR NEWORK… BUILD YOUR BUSINESS EVERY PERSON YOU MEET IS A POTENTIAL CLIENT BUILD YOUR SOCIAL LIFE.. REACH OUT TO PEOPLE, AND THEY WOULD REACH OUT TO YOU

Marketing GOOD WORK MARKETS ITSELF KEEP ON CREATING GREAT CONTENTS AND MONEY WOULD CHASE AFTER YOU.. SOCIAL MEDIA:- THE BEST GIFT OF 21ST CENTURY FOR PHOTOGRAPHY KEEP SOWING IN THE BANK OF SOCIAL MEDIA, AND REAP BOUNTIFULLY IN THE NEAREST FUTURE. DON’T DEPEND ON SOCIAL MEDIA, WORD OF MOUTH AND PLACING BUSINESS CALLS TO CLIENTS IS THE BEST WAY TO GET TO HIGH PAYING CLIENTS

Training, upping your games. CONSTANTLY UPGRADE YOURSELF BY GOING FOR PHOTOGRAPHY WORKSHOPS AND MENTORSHIP PROGRAMS YOU LEARN BY CREATING CONTENT (LEARNING ON THE JOB) YOUTUBE IS THERE FOR YOU, GRAB THE OPPORTUNITIES..

IS THERE A BUSINESS SIDE OF PHOTOGRAPHY? Yes… The best time to start your photography business is now