HOW TO USE THIS TEMPLATE This template has a variety of slides for your use: five title slides, three chapter slides, four text slides, one graph or image slide, and two end slides. To select what slide you would like, click on the drop down menu beside “new slide” and pick the corresponding slide. To insert text, simply double click on the text box and start typing. Please be aware that copying and pasting text may change how the font looks. It is better to type directly onto the slide. Also note that larger fonts (size 14+) work better for presentations than smaller sizes. The template uses a font called Whitney. If you do not have Whitney, apply for a license at http://brand.ubc.ca/about-the-brand/visual-identity-system/typography/ The following slides are here for visual reference only. Please delete or edit as needed for your own presentation. If you have any questions about how to use this template, please contact UBC Communications and Marketing at comm.marketing@ubc.ca

2014 INSIGHTS WEST Reputation Research Results for UBC Presentation to UBC Communications & Marketing John c lo, director, marketing intelligence

2014 INSIGHTS WEST Reputation Research Results for UBC Presentation to UBC Communications & Marketing John c lo, director, marketing intelligence

2014 INSIGHTS WEST Reputation Research Results for UBC Presentation to UBC Communications & Marketing John c lo, director, marketing intelligence

2014 INSIGHTS WEST Reputation Research Results for UBC Presentation to UBC Communications & Marketing John c lo, director, marketing intelligence

UBC AT A GLANCE 57,706 students (Vancouver: 49,372; Okanagan: 8,334) 8,440 international students from 149 countries 11,836 degrees granted 275,000 alumni in 120 countries 10,186 faculty and 6,716 staff $2 billion annual operating budget $519 million per year in research funding for 7,990 projects 153 companies spun off from UBC research $10 billion in economic impact

KEY INSIGHTS AND opportunities

UBC AT A GLANCE 57,706 students (Vancouver: 49,372; Okanagan: 8,334) 8,440 international students from 149 countries 11,836 degrees granted 275,000 alumni in 120 countries 10,186 faculty and 6,716 staff $2 billion annual operating budget $519 million per year in research funding for 7,990 projects 153 companies spun off from UBC research $10 billion in economic impact

WHY Do we care so much about brand Champions?

UBC AT A GLANCE 57,706 students (Vancouver: 49,372; Okanagan: 8,334) 8,440 international students from 149 countries 11,836 degrees granted 275,000 alumni in 120 countries 10,186 faculty and 6,716 staff $2 billion annual operating budget $519 million per year in research funding for 7,990 projects 153 companies spun off from UBC research $10 billion in economic impact

UBC AT A GLANCE 57,706 students (Vancouver: 49,372; Okanagan: 8,334) 8,440 international students from 149 countries 11,836 degrees granted 275,000 alumni in 120 countries 10,186 faculty and 6,716 staff $2 billion annual operating budget $519 million per year in research funding for 7,990 projects 153 companies spun off from UBC research $10 billion in economic impact

PERCEPTIONS OF PROSPECTIVE UBC STUDENTS